Consumer Attitudes & Behavior

U.S. Census Bureau figures show February online retail sales surpassed brick-and-mortar general merchandise sales for the first time.

A new survey reveals the social media platform marketers consider most important for influencer marketing.

Six retail companies rank among the top 25 most loved brands in America.

Augmented reality (AR) and virtual reality (VR) may change how retailers and consumers interact, according to data from Gartner.

U.S. retail sales took an unexpected dip in February. But in better news, sales were revised upwards for January.

There appears to be a disconnect in how retail marketers and consumers view the current state of customer experience.

Gen Z and millennials do not approach retail in the same way, according to a new study of consumer panel data.

Nine out of 10 leading retailers price their private label products lower than the average prices of their respective categories.