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Marketing Tactics

  • Gander Mountain to open in Marion, Illinois

    Marion, Ill. -- Outdoor gear and apparel retailer Gander Mountain is set to open its new location, in Marion, Illinois, on May 7.

    The new 52,000-sq.-ft. store is the company’s eighth in Illinois. The exterior and interior layout reflect Gander Mountain's new store design featuring innovative interior elements, displays and fixtures.

  • WinCo Foods opening 100th store

    New York -- Discount supermarket company WinCo Foods LLC will open its 100th store on May 7, in Lewisville, Texas. The 83,000-sq.-ft. location is the fifth WinCo store to open in the Lone Star State.

    The new store features WinCo's signature "Wall of Values" at the entry, which displays a wide variety of high-volume, value-priced products.

    WinCo currently operates some 100 stores in the states of Washington, Idaho, Nevada, California, Oregon, Arizona, Utah and Texas.
     

  • Up-and-coming Aftcra practices art of online craft sales

    Milwaukee – A lot of pure-play e-commerce retailers have interesting origin stories. According to (dubious) legend, eBay started as a way to buy and sell collectible Pez candy dispensers. Aftcra, an online marketplace for American handmade products, has a verifiable tale of its roots fitting its all-American product selection.

  • Amex launches loyalty program

    New York – American Express is launching a new loyalty program called Plenti. The program lets consumers use loyalty points accrued at one participating retailer and use them at another.

    Initial participating organizations include AT&T, Exxon, Macy’s, Mobil, Nationwide, Rite Aid, Direct Energy, Enterprise Rent-A-Car and Hulu. The program is expected to include more brands in additional categories over time.

  • Dunkin’ Donuts celebrates royal baby with Twitter sweepstakes

    Canton, Mass. - In honor of the birth of the royal baby, Dunkin' Donuts is running a special Twitter sweepstakes for the chance to win a trip for two to London. From May 4-5, Dunkin' Donuts is asking its Twitter followers to share who in their life deserves to be treated like royalty.

  • Macy's, Rite Aid now offer Plenti more rewards

    Macy’s and Rite Aid are joining the other major retailers and companies that have partnered with Plenti, the first U.S.-based loyalty coalition  that allows shoppers to earn rewards points through a variety of purchases, from paying a phone bill to filling up at the pump.

  • Survey: Consumer confidence surged in Q1

    Shopper sentiment surged in the first quarter of 2015 amid optimism over the labor market, job stability, personal finances and gas prices, according to a new survey.
  • CVS kicks off lung cancer awareness campaign

    For the second year in a row, CVS Health is teaming up with the American Lung Association to help beat lung cancer with a national in-store fundraising campaign to support Lung Force — an initiative that encourages people to stand together against lung cancer, the No.

  • Staples, Office Depot celebrate teachers

    Staples and Office Depot are celebrating National Teacher Appreciation Week with big savings for educators.

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