Marketing Tactics

Walgreens, along with a host of other retailers, on Tuesday opted into Visa's Visa Checkout to help facilitate an omnichannel shopping experience. Walmart.com also will be incorporating the option into its services within the year, Visa reported.

New York & Co. was able to rise above headwinds from unseasonable weather during the holidays to an increase in same-store sales.

The company says same store sales increased 1.6% during the holiday period and that it expects same-store sales for the full quarter to increase in the low single-digit percentage, in line with the company’s previously disclosed guidance.

Sportsman’s Warehouse is expanding its operations.

The company will open three new stores, with locations in Prescott, Arizona; Rock Springs, Wyoming; and Gillette, Wyoming. The stores, which will feature the retailer’s small format model, will open in the summer of 2016.

The Prescott store will be Sportsman’s Warehouse’s sixth store in Arizona, while the two Wyoming stores will bring the number of the chain’s locations in the state to four.

A new study links retailers' success to an omnichannel strategy that includes physical stores.

According to the report, by L2 and titled "Death of Pureplay Retail," online-only retailers are at a disadvantage due to high costs for marketing and shipping, making their business model challenging and ultimately unsustainable in the long-term. The report was sponsored by Simon Property Group.

Photo: Jerry Azarkman, president of Star World

Williams-Sonoma knows how to connect with its core customers and has crafted life-altering promotion that does just that to commemorate its 60th anniversary.

The winners in today’s retail food retail sector will be those who can continually stay ahead of competitors by retaining current customers and attracting new ones.

However, many of the tools of yesterday are likely stale and ineffective today. Trending indicates that older, traditional practices of discount/promotional pricing, printed signs/stickers, and aisle video display monitors to attract customers and increase sales are becoming outmoded and have lost their effectiveness in many food retail environments.

Target Corp.’s newest partner is a cycling studio chain knows for its high-intensity (and pricey) workouts and devoted, cult-like following.

The retailer has teamed up with SoulCycle to launch a 10-city tour that will offer special three-day weekend events in select markets with complimentary classes taught by certified SoulCycle instructors.