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Marketing Tactics

  • Yogurtini opens first of 10 southern Florida self-serve outlets

    Tempe, Ariz. -- Self-serve frozen yogurt concept Yogurtini said Thursday it will open the first of 10 stores planned for the southern Florida area.

    A unit in Coral Springs, Fla., will open on Oct. 1, marking the first of 10 franchise locations through an area-development deal with Emilio and Javier Braun.

    The brothers, who are based in Miami, are in the process of opening stores in Davie, Fort Lauderdale and the Hammocks Community in South Miami-Dade County.
     

  • Jack Shewmaker posthumously inducted into U of A Hall of Fame

    Former Walmart senior executive and longtime board member Jack Shewmaker is among a group of four business leaders slated for induction into the Arkansas Business Hall of Fame. The induction ceremony will be held Friday, Feb. 10, 2012.

  • Rite Aid comps increase 1.3% in September

    CAMP HILL, Pa. — Rite Aid same-store sales increased by 1.3% in September, compared with September 2010, the company said Thursday.

    During the four-week period that ended Saturday, front-end same-store sales were down 0.5%, though pharmacy same-store sales increased 2.1%, including a 143-basis point negative effect from new generic introductions.

    The softer sales for the month were expected by the company's management and analysts alike, with analyst John Heinbockel of Guggenheim Partners attributing them to Hurricane Irene and the slow start of the allergy season.

  • Neiman Marcus debuts first Foursquare challenge

    Dallas -- Neiman Marcus said Thursday it has launched its first-ever foursquare challenge to take place on Oct. 1 in conjunction with the department store retailer’s Shoe & Handbag Event.

  • CVS/pharmacy continues fight against 'money trashing'

    WOONSOCKET, R.I. — CVS/pharmacy said that it is continuing to promote its "MoneyTrashers" campaign by adding new digital resources to CVS.com and the CVS/pharmacy Facebook page.

  • Report: U.S. consumer confidence hits near-record low

    New York City -- A report released Thursday by Bloomberg said that consumer confidence in the United States slumped last week to the second-lowest level on record.

    The Bloomberg Consumer Comfort Index dropped to minus 53 in the period ended Sept. 25 from minus 52.1 the prior week. Similar readings were reached three times in the first half of 2009 and surpassed only by all-time lows of minus 54 plumbed in November 2008 and again in January 2009.

  • Halloween forecast is frighteningly good

    So much for the weak economy. A record number of people, 161 million to be precise, are expected to celebrate Halloween this year, according to the National Retail Federations annual survey.

    NRF has been conducting the consumer intentions and actions survey for 10 years and the outlook for this year is the brightest ever with average spending per person expected to increase to $72.31 from $66.28 last year.

  • Bartell's launches card for local charitable donations

    SEATTLE — Bartell Drugs is introducing a new way for customers to donate to local schools and nonprofit organizations, the regional retail pharmacy chain said Thursday.

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