Marketing Tactics

Vancouver, British Columbia -- Scala and 10net Managed Solutions announced Tuesday the installation of their digital-signage solution at the first HP Store in Canada. 

Located in downtown Vancouver, British Columbia, The HP Store Vancouver features experience pods and an HP digital-signage display at the checkout consisting of three side-by-side 47-inch LCD HP LD4700 screens mounted on a curved wall and powered by an HP Z400 Workstation.

Indianapolis -- Appliance and electronics retailer Hhgregg reported Tuesday that net income for the quarter ended Dec. 31 rose 18.4% to $26.9 million, compared with $22.7 million in the year-ago period.

Net sales increased 30.6% to $653.7 million. Same-stores dropped 6.2%.

The company opened four new stores in the third quarter for a total of 42 in fiscal year 2011, and said it remains on track to open a total of 43 new stores in fiscal year 2011.

Lewisville, Texas -- New research indicates that rebate programs are rising in favor with consumers and continuing to grow as a strategic approach for marketers. According to Parago, the nation’s largest rebate provider, 47% of consumers submitted a rebate in the past 12 months, up from 37% in the prior year.

Oak Brook, Ill. -- McDonald's Corp. reported Tuesday that global same-store sales increased 5.3% in January, comprised of a 3.1% rise in the United States, a 7% increase in Europe and a 5.2% increase in Asia/Pacific, Middle East and Africa.

Systemwide sales increased 7.4%, or 6.7% in constant currencies, for the month.
 

MINNEAPOLIS -- Best Buy announced that through Feb. 12 it is offering customers its buy back program for free. To promote the offer, Best Buy has launched a multi-media campaign that began with its Super Bowl spot featuring Ozzy and Sharon Osbourne and Justin Bieber.

DEERFIELD, Ill. -- David Gregory, host of NBC's "Meet the Press," will deliver the keynote address at BNP Media's Food Safety Summit on April 20.

AUSTIN, Texas -- Whole Foods announced that it is providing shoppers with a new level of transparency about how farm animals are raised by now offering beef, pork and chicken certified under 5-Step Animal Welfare Rating system.

The rating system is the signature program of Global Animal Partnership, a nonprofit organization that facilitates and encourages continuous improvement in animal agriculture. Independent, third-party certifiers audit farms and rate animal welfare practices and conditions using a tiered system as follows: 

Now that Verizon has the iPhone, AT&T is offering some sweet offers to hang onto its existing subscribers, and it has enlisted the aid of Target to accomplish that objective. Target began selling the iPhone last November three months after announcing a partnership with RadioShack to offer mobile centers in its stores, and on Friday series of trade-in opportunities were offered at the 846 stores where TargetMobile is available. 

ITASCA, Ill. -- Jewel-Osco announced that it is partnering with the American Heart Association (AHA) to raise awareness and funds for the AHA's "Go Red For Women" campaign against heart disease, the leading cause of death for American women.

New York City -- Crate and Barrel, along with Finnish textile and design company Marimekko, said Friday they are extending their longtime collaboration to roll out more than 20 shop-in-shops in Crate and Barrel stores across the United States and Canada over the next three years.

The launch kicks off this spring with four new shop-in-shop locations: New York (Madison Avenue), Chicago, Los Angeles and San Francisco. In addition, a Marimekko e-commerce 'shop' will be added to the Crate and Barrel website later this season, according to both companies.