In-Store Media

Menomonee Falls, Wis. – Kohl’s Department Stores is launching an omnichannel partnership with lifestyle brand Juicy Couture. Juicy Couture products are now available at Kohl’s stores nationwide and at the dedicated URL Kohls.com/JuicyCouture.

Warren, Mich. – Art Van Furniture is launching an omnichannel promotion in Detroit on Sept. 12 to celebrate the release of its 2014 fall catalog. Customers can take selfies or have a photo taken by celebrity photographer Nigel Barker on one of 55 sofas that will be placed outside the Art Van Furniture store on Woodward Avenue.

New York – Proximity marketing solutions provider Thinaire is introducing its new ActiveShopper digital-coupon-solution that lets brands and retailers deliver incentives to shoppers in the store. Thinaire has integrated loyalty rewards and coupon delivery into its cloud-based mobile engagement platform.

Observant shoppers will have noticed something ominous in recent weeks: the arrival of fall and winter products and holiday marketing/promotions in many stores. As unbelievable as it might seem, considering the fact that much of the country is still experiencing 90-degree heat and a glance at the calendar shows that it is barely September as I write this, the holiday hullabaloo is already underway.

Clearwater, Fla. – AccuStore, a provider of site profiling technology and services, announced The Pantry, a chain of 1,500 plus convenience stores, has licensed AccuStore’s site profile management platform with plans to reduce operating costs and improve execution.
 

For the third year in a row, leading U.S. no-contract cell phone service provider Straight Talk Wireless will donate $1 to Make-A-Wish for every demonstration given at more than 3,000 Walmart stores nationwide on Saturdays in September as part of the “Give A Minute, Help Make-A-Wish” program.

Menomonee Falls, Wis. - Kohl’s Department Stores and multiplatform media company AwesomenessTV have launched a partnership to launch S.o. R.a.d., a seven capsule limited-edition junior’s fashion line and “Life’s S.o. R.a.d.,” an original four-season YouTube series featuring top teen influencers. The first S.o. R.a.d. junior’s capsule will launch at Kohl’s and Kohls.com on Sept. 22.

Campbell’s Chunky soup, the official soup sponsor of the NFL, has enlisted Seattle Seahawk Pro Bowl cornerback Richard Sherman as the face of the 2014 “Mama’s Boy” campaign.