Webinar Today: Digital Transformation Strategies for Brick-and-Mortar RetailDue to social distancing and shopper concerns, many retailers have been forced to undergo digital transformation almost overnight in order to stay connected with customers. Target names Wingstop executive VP to key marketing postTarget Corp. has named Maurice Cooper as senior VP of marketing, effective Sept. 14. Banana Republic looks to ‘rock the vote’ Banana Republic wants to promote voter registration. Fresh Thyme Farmers Market has new name, logo Fresh Thyme Farmers Market is changing its name — among other things. Amazon looks to get out the vote with digital initiative Amazon’s film division is using celebrity influencers, a social action campaign, and an upcoming documentary to drive voter engagement. Chico’s focuses on ‘artful style’ in fall campaign Chico’s is rolling out an integrated marketing campaign called “The Art of Chic” in time for fall. Retailers can better leverage social media this back-to-school season The global pandemic has accelerated digital transformation in retail. Lowe’s brings high fashion home in unlikely partnership Lowe’s Companies is upping its style quotient in a new partnership with New York Fashion Week. CVS takes on Amazon, Walmart in retail digital ad market Expert Insight: Accelerating e-commerce in a post-pandemic world Forever 21 in unusual fashion collaboration with 7-Eleven Forever 21 has an unlikely new partner. Gap calls for youth activism in social campaign Gap is partnering with a range of teen leaders across the U.S. to promote positive social transformation. First Previous 62 63 64 65 66 Next Last
