Coach’s holiday campaign includes its first virtual shopping destinationCoach’s holiday campaign includes a holiday-themed immersive destination. Pacsun promotes holiday across metaverse, social channelsMetaverse pioneer Pacsun is keeping an immersive focus with its new holiday promotional campaign. Kohl’s brings holiday promotion to TikTok, metaverse Kohl’s Corp. is unveiling an omnichannel holiday marketing campaign that includes leading-edge social media and metaverse components. Ralph Lauren extends metaverse promotion to Fortnite Ralph Lauren is engaging consumers on a second popular immersive gaming platform. Amazon enhances video, streaming ad capabilities Amazon is expanding the functionality it offers advertisers. Survey: Price, delivery motivate holiday shoppers A new survey reveals what factors will draw customers to retailers this holiday season – and some that won’t help much. Simon teams up with global retail giant for livestream shopping in China Premium mall owner Simon and Shop Premium Outlets are participating in a global shopping festival. Mall Do’s and Don’ts: Lean harder on data to determine traffic patterns Brookfield development chief Adam Tritt says digital technology helps physical retail connect more directly with younger shoppers. Holiday beauty event returns to Amazon — with livestream shopping Early holiday sales activity continues at Amazon with the e-tail giant’s second annual “Holiday Beauty Haul” promotion. Survey: Consumers, marketers ready for metaverse commerce Although the metaverse is in its infancy as a commerce channel, its future for consumer engagement appears bright. First Previous 40 41 42 43 44 Next Last