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Social Media

  • A winning wish for kids

    The small ad was a little lost on the bottom of page 36 of Target’s 40-page holiday circular this week, but there among an offering of floor care products was a reminder of a Facebook initiative that could be worth as much as $50,000 to the Kids In Need Foundation. The ad encouraged readers to visit Facebook.com/TargetGiveJoy to create a wish list of up to five items for a chance to win a gift card equal in value to those items with Kids In Need receiving a $5 donation for each wish list submitted up to a total of $50,000. The program ends at midnight on Christmas.

  • Glee star named spokeswoman for Flirt! Cosmetics

    NEW YORK — Flirt! Cosmetics, which is available exclusively at Kohl's, has teamed up with "Glee" star Heather Morris, who will be the new celebrity style ambassador in support of the brand's spring 2011 product collection.

    Morris will act as ambassador for brands appearing on Flirt!'s website and social networks and will supportx in-store and promotional efforts, including a consumer contest looking for the next "flirtiest performer." The campaign will launch in early 2011.

  • Walmart encourages Facebook users to 'like' supporting hunger relief

    BENTONVILLE, Ark. - As its latest Facebook campaign for hunger relief draws to a close, Walmart is encouraging last-minute "likes" that will help determine which of 100 U.S. cities will receive $1.5 million in grants. The "Fighting Hunger Together" Facebook campaign will end at 12 a.m. on Jan. 1 and is part of the company's $2 billion commitment to help fight hunger through 2015.

  • A social solution to hunger

    Walmart turned to Facebook to spread awareness of hunger with an innovative initiative to determine how $1.5 million in grant money will be divvied up among 100 U.S. cities, but the social media effort is ending soon and Walmart is encouraging last minute “likes” as the New Years Day deadline approaches.

  • Coyote announces acquisitions, amenities

    Addison, Texas -- Coyote Management, LP and Garrison Investment Group, through their affiliates, announced they acquired Decatur Mall, in Decatur, Ala., and Lakeshore Mall, in Gainesville, Ga., in September and have made enhancements and changes to the properties.

    A new corporate ad campaign for both malls was launched Nov. 1, and each mall has added a Customer Service Center, a new MasterCard gift-card program, children’s stroller program, new website and social media.

  • CVS develops photo app for Facebook users

    WOONSOCKET, R.I. — CVS/pharmacy has launched its new CVS Express Photo App, which enables Facebook users to order prints from their Facebook albums without leaving the website, with prints ready for pickup in about an hour at their local CVS/pharmacy.

  • Staples hires agency for holiday PR

    PROVIDENCE, R.I. - Marketing communications firm Duffy & Shanley has been hired by Staples to manage its 2010 public relations efforts for the holiday shopping season. 

    For the last two years, Duffy & Shanley said it has worked with Staples on its holiday marketing and public relations efforts in some capacity.

  • RILA report: Same-store sales rises suggest rise in consumer activity

    Arlington, Va. -- After same-store sales reports on Thursday showed strengthened performance among most major retail chains, the Retail Industry Leaders Association said that November results may suggest that consumer activity is on the rise, and could indicate the strongest holiday shopping season retailers have experienced in recent years.

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