Social Media

Bentonville, Ark. -- On Tuesday, the second day of its "12 Days of Giving" Facebook campaign, Walmart is awarding $125,000 to 17 nonprofits that are dedicated to building a brighter future for children across the country.

Over 12 consecutive days, the company will award a total of $1.5 million to 145 organizations in all 50 states, Washington, D.C., and Puerto Rico.

Redwood Shores, Calif. -- Cross-channel shopping is the new norm: Fifty-four percent of consumers regularly employ two or more channels before they make a purchase, according to a new study by Oracle.
 
The report, “Cross-Channel Commerce: The Consumer View,” reveals that consumers expect a consistent experience across all channels. Nearly 20% expect to redeem the same coupons and promotions in stores and online.

BENTONVILLE, Ark. — Walmart announced that it has kicked off its "12 Days of Giving" campaign, awarding more than $1.5 million to nonprofits that were nominated by Facebook users. By the end of the campaign, 145 grant recipients in all 50 states, Washington, D.C. and Puerto Rico will be honored.

Los Angeles -- Survey data from PriceGrabber, an Experian company, said that many consumers will continue to hit the stores through the final days leading up to Christmas.

Results from PriceGrabber's fourth winter holiday shopping survey found that 41% of consumers plan to shop between Dec. 21 and Dec. 24 for holiday gifts.

The Holiday Shopping Season got off to a fast start with sales numbers increasing by 6.6% compared with last year, according to Shopper Trak. Promotional activity started earlier than usual and helped shoppers stay in the know as to where they could find the best deals. Leading up to Black Friday, increases were seen in print for both page counts and circular drops in many instances. In digital there were increases in volume and frequency of online, email and social promotions.  

NEW YORK — Saks Fifth Avenue has taken its brand beyond fashion retail with the launch of its redesigned SaksPOV website. Designed to offer a point of view from Fifth Avenue, the company said, the new site will feature multimedia content, designer features, Saks brand coverage and compelling lifestyle pieces. SaksPOV launched initially in December 2010.

New York City -- Saks Fifth Avenue announced Thursday a redesign of the SaksPOV website.

SaksPOV presents a point of view from Fifth Avenue on fashion, culture and art, and the site features robust multimedia content, designer features, Saks brand coverage and lifestyle pieces. SaksPOV launched initially in December 2010.

“We will use SaksPOV as an outlet to engage with our customers and as a portal for our fashion lifestyle content,” said Denise Incandela, CMO and president of Saks Direct.
 

BENTONVILLE, Ark. — Sam's Club announced that Eddie Matney, Reinaldo Alfonso and Michael Vlasich have joined the company's Simply Delicious Chef Brigade, a team of all-star restaurant chefs who creatively use one ingredient in multiple dishes as inspiration for everyday cooking.