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Retailer Campaigns

  • Sears takes aggressive approach to advertising

    HOFFMAN ESTATES, Ill. -- An article in the New York Times reports that Sears' aggressive "Turf Wars" advertising campaign is part of a trend toward mentioning competitors by name.

    Described as a marketing platform including social media and online video clips, The Sears Turf Wars campaign brings Lowe's and Home Depot into the picture.

  • $500,000 to aid Japanese children

    Japan may be a wealthy country, but as the death toll there continues to rise, major U.S. corporations are stepping up with significant donations and Target is among them. The company last week announced it would contribute $500,000 to Save the Children, an organization that is aiding with Japan’s earthquake and tsunami relief efforts.

  • Forever 21 donating 100% of Friday online sales to Japan relief

    New York City -- Fast-fashion retailer Forever 21 has pledged to donate 100% of its global online sales on March 18 to help the victims of Japan’s earthquake and tsunami. 

    All of Forever 21's e-commerce sites -- forever21.com, canada.forever21.com, forever21.com/eu, forever21.com/uk, forever21.co.kr, and forever21.co.jp -- are participating in the initiative.

  • Lowe's to donate $1 million for Japan disaster relief

    MOORESVILLE, N.C. -- Lowe's announced that it will donate $1 million to support the Red Cross Japan Earthquake and Pacific Tsunami relief effort that is assisting victims in Japan. The company said that customers who want to help Lowe's support Japan relief efforts can do so by making a donation on Lowes.com and Lowe’s Canada website, Lowes.ca. Money donated will go to the American Red Cross and the Canadian Red Cross.

  • Sport Clips signs five Philadelphia region leases

    Plymouth Meeting, Pa. -- Fameco Real Estate, L.P., announced that Sports Clips has signed five new leases in the Philadelphia region as part of its store roll-out campaign.

    In December, Sports Clips’ first area store opened at Park East Plaza in Cherry Hill, N.J. It will be followed by store openings at the Nassau Pavilion in Princeton, N.J., The Shoppes at English Village in North Wales, Pa., Providence Town Center in Collegeville, Pa., and at the Marketplace at Neshaminy, in Bensalem, Pa., in 2011. 

  • Loyalty programs missing the mark

    NEW YORK — A report released by payment system provider ACI Worldwide found that many retail loyalty programs leave consumers feeling underappreciated and many consumers are enrolled in a program they don’t completely understand.

  • Nordstrom to build new store at The Americana at Brand

    Glendale, Calif. -- Nordstrom and Caruso Affiliated jointly announced today an agreement to relocate the Nordstrom full-line store and build a new store at Caruso Affiliated's The Americana at Brand in downtown Glendale, Calif.

    The new three-level, 135,000-sq.-ft. is expected to open in fall 2013 and will be part of the expansion of The Americana at Brand. Nordstrom will continue serving customers at its current Glendale Galleria store, located next to The Americana at Brand, until the new store opens.

  • Controversial donation won't keep Target off ethical list

    MINNEAPOLIS -- After all the flak it got for its political contributions -- even losing a deal with Lady Gaga over it -- Target this year was still recognized as one of the world's most ethical companies.

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