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Retailer Campaigns

  • Report: Sainsbury in talks to license brand match technology

    New York -- J. Sainsbury Plc is in talks with retailers in the United States and South America to license the technology behind Sainsbury’s Brand Match, a price promise that has fueled sales outperformance, according to a report by Bloomberg.



    The Brand Match program ensures shoppers don’t pay more for branded goods such as Coca- Cola at Sainsbury than at competitors by checking more than 14,000 items, including offers and promotions at the point-of-sale. Customers are given a coupon if an item is priced cheaper at a rival.

  • Starbucks announces management changes to accelerate growth

    Seattle -- Starbucks Corp. announced a series of management changes that it said it was undertaking to accelerate its innovation and growth. The changes come after Starbucks missed its global sales forecasts in April, mainly due to a downturn in Europe.

    The company named Craig Russell, the senior VP U.S. Store Services, as senior VP of the Global Coffee division.

  • Taubman to launch construction of Mall of San Juan, marking Nordstrom and Saks debuts

    Bloomfield Hills, Mich. -- Taubman Centers said Thursday that it will begin construction this summer on its 640,000-sq.-ft. Mall of San Juan, in San Juan, Puerto Rico.

    Formerly known as Plaza Internacional, The Mall of San Juan will be a state-of-the-art, two-level, enclosed mall anchored by a 138,000-sq.-ft. Nordstrom and a 100,000-sq.-ft. Saks Fifth Avenue. It will be the first upscale mall on the island and the first and only location in Puerto Rico for both Nordstrom and Saks. 

  • Life is good leverages Demandware platform

    Burlington, Mass. -- E-commerce solution-provider Demandware said Wednesday that lifestyle brand Life is good has selected Demandware Commerce as the central platform to support its digital growth strategy.

  • An Asda exclusive fit for a Queen

    LONDON — In honor of Queen Elizabeth's Diamond Jubilee, Asda's George division has created an exclusive, limited edition Big Jubilee Lunch t-shirt for women.

  • ARG: Memorial Day sales to be biggest ever; retailers who open early to win big

    Charleston, S.C. -- The number of Americans delaying their shopping to Memorial Day Weekend is at an all-time high, according to findings in two reports by America's Research Group Surveys. The reports find that shoppers will approach Memorial Day in keeping with a growing trend: holding off on shopping until "big" holiday weekends.

  • Circulars in the Digital Age

    The steady erosion of newspaper circulations naturally has led many to predict that the printed ad circular is not much long for this world and will quickly disappear as consumers demand more digitized ads and coupons. Last year, the Associated Press, along with 32 other publishers and 30 retailers, launched iCircular to help stave off declining ad revenue.

  • Survey: 80% of consumers actively looking for rebates

    Lewisville, Texas -- Ninety-five percent of consumers are interested in products that come with rebates and 80% of consumers actively seek out rebate, according to an annual consumer survey by Parago, the largest rebate provider in the United States.

    The survey found that consumer preference for rebates versus instant discounts is growing. And while economic recovery may be on its way by the numbers, consumer sentiments around spending are still timid.

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