Retailer Campaigns

ST. LOUIS — Save-A-Lot, a wholly owned subsidiary of Supervalu, on Monday launched a national search for a team of two interns to serve as brand ambassadors — or more aptly titled Road Scholars — for its 2012 Fuel Your Family Road Trip campaign.

The winning team will hit the road at the end of July for a four-week tour to 12 U.S. cities to personally bring the brand to consumers and help show people how Save-A-Lot can help families with savings of up to 40%, compared with traditional grocery stores.

PHILADELPHIA — Comparable sales slipped 2.8% at Pep Boys during the first quarter ended April 28, as customers were slow to come to the retailer for parts and services. The comps decline consisted of a 1.2% comparable-service revenue decrease and a 3.2% comparable-merchandise sales decrease. Total sales for the quarter increased by $11.1 million, or 2.2%, to $524.6 million from $513.5 million for the same period last year.

Spending on Father’s Day is projected to total $12.7 billion this year, and Walmart should get a decent portion of that total given its strength in top gift giving categories.

The Nation Retail Federation forecast this week that average spending per person for Father’s Day would increase 10% to $117 per person from $106 last year, further narrowing the gap with Mother’s Day when spending per person averaged $152.

PITTSBURGH and PALO ALTO, Calif. — American Eagle Outfitters has expanded its partnership with Shopkick to reward customers just for walking into one of their American Eagle Outfitters or Aerie stores.

"Shopkick is an ideal partner for AEO as we strive to be an early adopter of technologies that matter to our customers," said Fred Grover, EVP American Eagle Outfitters, Inc. "We are excited to expand our long-time partnership with shopkick to delight customers in all of our stores nationwide."

The Eco-Me brand of unique dog grooming products is the newest arrival to the pet department at Target.

The brand said it secured placement in 450 Target stores for its line of all-natural pet cleaning and grooming products that are Ph-balanced specifically for pets.

News reports this week speculated Denver might be getting a new CityTarget store. Get used to seeing similar speculation in other major markets as the company seeks to tap a new growth frontier.

New York -- J.C. Penney has angered a conservative group with a Father's Day ad that features a gay couple and their two young children. The print ad shows the two men playing with their 3-year-olds and reads, "First Pals - What makes Dad so cool? He's the swim coach, tent maker, best friend, bike fixer and hug giver - all rolled into one. Or two.” It is part of a spread in Penney’s June catalog, mailed out this week.

Greenpeace has released its latest "Carting Away the Ocean" report, and Target should be pleased with where it ranked on the list. With a score of 6.4, Target placed fifth and earned an orange, or "passing," rating. While that may not seem so great, it is important to keep in mind that only two retailers, Safeway and Whole Foods received green, or "good" ratings for their scores of 7 and 7.1, respectively -- the first time any retailer has recieved such distinction.

NEW YORK — Macy's is celebrating LGBT Pride Month this June with a number of initiatives including in-store events and participation in marches around the country.

Englewood, Col. -- Sports Authority has announced the launch of its first-ever customer rewards program, The League, which offers members 5% back on their total point balances of 100 points or more earned quarterly.

The program offers one of the highest reward funding rates, as well as the lowest reward threshold amongst leaders in the full-line sporting goods retail industry, allowing members qualify for rewards sooner, the retailer said.