Private Label

Chicago -- A report released Tuesday by The NPD Group said that U.S. consumers have emerged from the recession with a honed ability to stretch their dollars and, now faced with rising food costs, they are turning to the cost-savings tactics they’ve mastered over the past few years.

CHICAGO ─ Faced with rising food costs, U.S. consumers are turning to the cost savings tactics they’ve mastered over the past few years, according to The NPD Group.

In a move to boost its competitive footing against the warehouse home centers, Ace Hardware Corp. is planning a paint-and-primer-in-one launch later this year.

Ace executives describe the paint as a "flagship new product" by providing convenience and ease of application. The branding of the new product will be unveiled when the launch occurs, possibly during the third quarter of this year.

NEW YORK — The share of private-label brands and products will double to 50% by 2025, thanks to a continued emphasis made by retailers.

In a new report released by Rabobank's Food and Agribusiness Research division, author Sebastiaan Schreijen noted that national brands and smaller, secondary brands (referred to as "A" and "B" brands, respectively) will prompt an intense price competition and therefore will cause the private-label market to become chock-full of higher-quality "B"-brand products at lower prices.

EL SEGUNDO, Calif. -- Fresh & Easy Neighborhood Market announced that it has expanded its Gourmet range with a line of specially handcrafted frozen artisan pizzas from Italy, selling for $3.99. 

NEW YORK  -- Macy's announced the launch of "Martha Stewart Collection by Serta," a mattress line available exclusively at Macy's. 

NEW YORK — Seventh Generation has developed an ultra-concentrated liquid laundry detergent that is available in a 100% compostable bottle.

The company said the entire packaging system (fiber bottle, pouch, spout, cap) for its Natural 4x laundry detergent uses 66% less plastic than a typical 100-oz. 2x laundry bottle. Seventh Generation's Natural 4x laundry detergent, a nontoxic, biodegradable formula, is available in a 50-oz. (66 loads) size and two scents: Free and Clear, and Geranium Blossoms and Vanilla.

True Value has announced the introduction of a 2-in-1 -- paint plus primer -- paint called EasyCare Platinum. The new paint promises a one-coat solution to painting projects because it eliminates the need for a primer.

EasyCare Platinum will be available in all the colors offered in the Chicago co-op’s EasyCare line, including Flat Enamel, Satin and Semi-Gloss finishes. EasyCare Platinum is mildew-resistant and backed by a lifetime warranty.