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Macy's gets cozy with Martha Stewart for new mattress line


NEW YORK--Macy's announced the launch of "Martha Stewart Collectionby Serta," a mattress line available exclusively at Macy's.

"The 'Martha Stewart Collection by Serta' line offers impeccable comfortand expertly engineered beds that create specialized sleepingexperiences," said Lisa Magann, EVP and generalmerchandising manager of Macy's Home Store. "This collaboration betweenSerta, a leader in the mattress industry, and Martha Stewart, alifestyle icon, allows Macy's to deliver affordable luxury in ourmattress department."

The collection features twin, twin extra long, full, queen, king, and California king mattresses utilizing a 924 FreeFlex(R)5-zone innerspring system for additional support and pressure relief. Options also include low profile or standard box springs and queensplit foundations.

The "Martha Stewart Collection by Serta" line is availablein approximately 280 Macy's stores and on and is pricedbetween $1,930 and $6,090.

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