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Restoration Hardware rebrands as RH
Corte Madera, Calif. -- Restoration Hardware announced Monday it has rebranded the company as RH, in a move to better position itself as a multichannel operation.
According to RH creator Gary Friedman: "Today's RH is a far cry from the hardware and nostalgic discovery item based business it once was. … The new branding positions us for the future and reflects our belief that we can curate a lifestyle beyond the four walls of the home."
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Melitta launches Keurig killer
JavaJig is the name of a clever little item from Melitta that enables owners of single serve coffee makers to avoid the expense of prefilled cups.
Plenty of consumers love their Keurig machines – 1.4 million of them were sold by parent company Green Mountain Coffee Roasters the third quarter ended June 23 – but those darn K-cups are pricy. For example, Target featured a Keurig machine on the cover of its circular this week with a promotional price of $10.99 for an 18 count pack of Folgers or Millstone brand K-cups. That works out to 61 cents a cup.