Packaging

Naperville, Ill. — OfficeMax announced that is unveiling a new and improved version of its TUL branded dry erase markers.

TUL dry erase markers feature non-toxic ink formula with reduced odor, a rubberized grip, ergonomic square design, and built-in magnets compatible with magnetic dry-erase boards. The lineup also includes an eraser on the cap of each marker as well as a separate magnetic eraser.

 BOCA RATON, Fla.-- Office Depot announced that it has launched a new line of energy-efficient lamps under the “Realspace” brand. The full range of Realspace lighting is available at more than 1,100 Office Depot retail store locations across the country and online at www.officedepot.com.

According to the company, all Realspace lighting is California Compliant, with each lamp packaged with a low energy light-bulb. The Realspace Collection also offers an assortment of LED lamps, which are 70%more efficient than using incandescent bulbs.

SEATTLE -- Disney Consumer Products has partnered with Nordstrom to launch a new line of children's apparel, accessories and footwear in honor of the 45th anniversary of the "it's a small world" attraction at Disneyland. 

Hingham, Mass. -- The Talbots unveiled its new store design at the Westfield Garden State Plaza in Paramus, N.J.

The 5,500-sq.-ft. store has an upscale, residential feel, with a layout of five individual rooms for different merchandise stories.

Talbots chief creative officer Michael Smaldone collaborated with Robin Kramer of Kramer Design Group on the space.

Plano, Texas -- J.C. Penny Co. said Tuesday it has introduced a new logo, designed to symbolize the retailer’s transformation to a more updated and relevant destination.

The new logo emphasizes a new, lowercase “jcp” by positioning it slightly off-centered in a red box while still featuring the company's signature red color. It was designed by Luke Langhus, a third-year graphic design student at the University of Cincinnati.

PITTSBURGH -- American Eagle Outfittersannounced a campaign in partnership with FEED Projects to launch a new line available at American Eagle Outfitters stores and online that will benefit the U.S. Fund for UNICEF. American Eagle Outfitters is now offering FEED Guatemala bags in more than 400 of its stores across the country. The bags are also available at www.ae.com.

Toy Fair took over the Javitz Center in New York City this week, and amidst the fun was some serious business as toy companies showcased what they hope will be the next big thing. Just take the Sing-a-ma-jigs line from Mattel. Introduced at last year’s Toy Fair, the harmonizing toy was a major holiday hit, and retailers who got their hands on them reaped the benefits.

WEST CHESTER, Pa.  -- Home decor expert Thom Filicia has debuted a new line on QVC. 

Thom Filicia Designs for Living includes an exquisite assortment of top-of-bed pieces, including comforters, pillows, throws and sheet sets priced between $28 and $250.

Hoffman Estates, Ill. -- Look out Lane Bryant. An exclusive line of plus-size apparel is launching this month at Kmart under the LYS brand names, which stands for love your style and love your size. The LYS collection is said to feature trend forward separates that are designed to flatter plus-size women of all shapes and sizes including printed halters, skinny jeans and tunic dresses.

BURBANK, Calif. — Gearing up for the summer release of superhero flick Green Lantern, Warner Bros. Consumer Products is teaming up with licensee Mattel to help fans fight evil through a new branded toy line.

WBCP said Mattel will bring "Green Lantern" to life by producing the lineup, which includes:

• The Green Lantern Ring Blast jet figure and vehicle;

• The Green Lantern Battle Shifters figures;

• The Green Lantern Movie Masters figures; and