Loyalty Marketing

1-800-Flowers.com is expanding its product selection by directly connecting customers to third-party sellers of handmade gift items.

JCPenney is partnering with local animal shelters to encourage people to adopt older dogs.

Three banners of regional grocery conglomerate The Save Mart Companies are giving shoppers a reason to catch a movie.

Soft November online sales were offset by Cyber Weeek discounting and buy online, pick up in store (BOPIS) offerings, according to new Salesforce data.

A new survey suggests that several factors can hamper sustainable buying choices and behaviors by consumers.

Chipotle Mexican Grill Inc. is continuing to utilize social media and virtual platforms in its marketing campaigns.

Consumers spent enough online during the 2022 holiday season to set a new record for e-commerce.

Financial goals have taken on increased importance in the New Year’s resolutions that consumers are setting for 2023.

New data indicates that online is proving to be a prominent commerce channel this holiday season.

A major film/music star and a leading fashion magazine are teaming up to sell beauty products via livestream videos.