Loyalty Marketing

BENTONVILLE, Ark. — Walmart and its foundation gave more than $1 billion in cash and in-kind contributions throughout the last fiscal year, the company announced Monday. 

It’s the most money and in-kind donations given by Walmart or any U.S. retailer in a fiscal year ever , according to the company. The growth in global giving was largely due to increased in-kind donations in the U.S. to local food banks and families impacted by disasters.

FORT WORTH, Texas — RadioShack has stocked its shelves at locations nationwide with HTC's most recent flagship smartphone, the HTC One.

To celebrate the launch, RadioShack will give a $50 Google Play credit to anyone who buys the smartphone at one of their participating locations by June 1. Consumers can also take advantage of the company's Trade & Save Program, which allows them to trade-in their old phones for as much as $300 toward the new phone and accessories, depending on the phone model. 

Cleveland -- Forest City Enterprises said that, as its Short Pump Town Center celebrates 10 years in the Richmond, Va., market, it has launched a “Drawing Board” on Popularise, an online crowdsourcing and community engagement tool that focuses on real estate development.

WOONSOCKET, R.I. — CVS Caremark will join the Boston business community to support The One Fund Boston, established by Massachusetts Gov. Deval Patrick and Boston Mayor Thomas Menino to raise money for victims and families who have been affected by the Boston Marathon tragedy.

The CVS Caremark Charitable Trust, the private foundation of CVS Caremark, will donate $100,000 to The One Fund Boston, which is also accepting online donations from the public at Onefundboston.org.

NEW YORK — Global clothing retailer Uniqlo will become the exclusive, multi-year corporate sponsor of the Museum of Modern Art’s Friday night free admission program, beginning in May. 

The program provides free access to the museum and all exhibitions from 4 to 8 p.m., every Friday, throughout the year, a tremendous value considering the normal admission fee is $25.

The Grocery Manufacturers Association (GMA) on Wednesday launched an interactive web-based tool for consumers that supports the Facts Up Front nutrition labeling initiative launched by GMA and the Food Marketing Institute (FMI) in 2011.

With Facts Up Front, characterized by the trade group as the most significant reform of food and beverage labels in over 20 years, important information from the Nutrition Facts Panel on the back of food and beverage products are displayed in a simple and easy-to-use format on the front of products.

New York -- Survey results released Tuesday by Analytic Partners found that 48% of people between the ages of 18-44 feel that any loyalty they have toward brands in the future will have to stem from the types of experiences the brands create for them.

The experience includes interaction such as video/online gaming, social media and third-party expert information through blogs and articles.

L’Oréal USA has named former Estée Lauder executive Angela Bennett as VP of La Roche-Posay. 

Bennett will be charged with expanding the global skincare brand’s national retail distribution with a focus on suncare and acne consumers as well as digital programs while increasing La Roche-Posay’s support of its partnering dermatologists and retailers.