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Loyalty Marketing

  • Survey: Consumers hate holiday crowds

    Yonkers, N.Y. – Unsurprisingly, crowds and long lines are the single biggest consumer dread for the holiday season. According to a new Consumer Reports poll, 61% of consumers dread crowds and long lines, followed by bad traffic (54%).

  • Groupon entices last-minute holiday shoppers

    Groupon is offering last-minute holiday shoppers Grouponvelope and a digital gift voucher. With these new options, Groupon lets local merchants who do not have a gift card program reach customers who are looking for last-minute holiday gift ideas.

  • Kay Jewelers launches social holiday sweepstakes

    Akron, Ohio – Kay Jewelers has launched a "Merry Match" sweepstakes on its Facebook page and for Twitter pages from Dec. 20-Dec. 24.

  • Shopkick partners with Sports Authority

    Englewood, Colo. -- Shopkick has partnered with Sports Authority. All Shopkick users will earn "kicks" just for walking in, browsing special offers throughout the store, scanning products and making purchases at Sports Authority store locations.

    “We are excited to partner with Shopkick nationwide,” said Mike E. Foss, CEO of Sports Authority. “Their innovative application engages our customers in a new and compelling way, offering added benefit to shop at Sports Authority.”

  • Pier 1 continues reaping omnichannel strategy rewards

    Pier 1 is touting the progress it’s made with its 1 Pier 1 omnichannel strategy, following financial results for the third quarter. Pier1.com continued to outperform the company’s expectations with increases in traffic and conversion, and representing more than 4% of total sales in the quarter.

  • Report: Wal-Mart most prolific and most creative holiday advertiser

  • Survey: Millennials want gift cards

    Pleasanton, Calif. – Nine-in-10 (89%) Millennnials want gift cards for the holidays, while 73% prefer receiving a gift card from a favorite store as opposed to receiving a specific gift. A new survey of more than 400 Millennials ages 18-28 from global prepaid card network Blackhawk Network also shows that 90% use gift cards to treat themselves to something they wouldn't normally buy or use it in part to buy a more expensive item and 90% use gift cards to treat themselves to something they wouldn't normally buy or use it in part to buy a more expensive item.

  • Survey: 80% of retailers to end standard shipping deadlines before Dec. 20

    Washington, D.C. -- Over 80% (84.2%) of retailers say their standard shipping deadline for guaranteed Christmas delivery will expire prior to Friday, Dec. 20, according to Shop.org’s eHoliday survey conducted by Prosper Insights & Analytics. Free standard shipping offers will follow suit, as nearly three-quarters (74.2%) of retailers who already have or will offer a free standard shipping promotion say their promotion will expire on or before Dec. 20. (Shop.org is a division of the National Retail Federation.)

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