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Stater Bros. revs up car show sponsorship
SAN BERNARDINO, Calif. — Stater Bros. Supermarkets, which operates 167 stores in Southern California, announced that it will be the title sponsor of the largest car show on the West Coast as well as the largest Supermarket Chain sponsored event in America.
The Stater Bros. Route 66 Rendezvous will be held from Thursday, Sept. 15 through Sunday, Sept. 18 along the historic streets of downtown San Bernardino. This is the 15th straight year that Stater Bros. has been the title sponsor.
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Galleria at Tyler names marketing manager
Riverside, Calif. -- Chicago-based General Growth Properties said that its Galleria at Tyler mall property, located in Riverside, Calif., has named Christina Riojas as its marketing manager.
Riojas' marketing duties will include the coordination and implementation of strategic advertising, public relations, budgeting, retailer relations and special events. She most recently comes from Lake Elsinore Outlets (Lake Elsinore, Calif.) as marketing director.