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More of the Most Wonderful Time
If it feels like summer just ended, that’s because it did: the first day of fall was Sept. 22. But you can bet your bottom dollar that retailers aren’t going to let a little thing like the calendar get in the way of moving forward with their holiday plans. In fact, if the recent spate of depressing economic news is any indicator, this year some brands might literally be betting their bottom dollar on the anticipated holiday sales boost.
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Walmart gets real
As part of its efforts to strengthen its digital footprint, Walmart has launched its first-ever original reality series developed specifically for the Web.
The new weekly Web series highlights 20 finalists in the Walmart Get on the Shelf contest, which encourages entrepreneurs to present products to Walmart customers.