Events

Rugged boot manufacturer Wolverine has opened a permanent store in New York's Nolita at 254 Elizabeth St. The company decided to give the retail space a try following its successful New York pop-up venture in fall 2012.

By Chase Cornett, [email protected]

The holiday shopping season is just around the corner and soon consumers will be bombarded with buying guides, floods of emails, deep discounts and, of course, that Black Friday competitive spirit. With all the chaos brought on by the holidays, retailers are finding it harder and harder to stand out. The result — strategies that focus on discounts, deliver low profit margins and drive transactions instead of engaged brand experiences.

City Of Commerce, Calif. — 99 Cents Only has announced the opening of two new stores. The retailer will open an 18,960o-sq.-ft. store in McAllen, Texas, and an 11,685-sq.-ft. store in Laveen, Ariz. The grand opening of each store will feature the sale of Westinghouse Flat Screen TVs for only 99 cents each to the first nine customers in line to visit the store.

Both stores will feature a perishable food department, including produce, dairy and frozen foods.
 

Lake Charles, La. – Club Tabby, a tween girls retail party store concept, has partnered with California-based franchise development group Franchise Beacon to open a location in Willow Grove, Pa.

Franchisee Nicole Collado said she plans to open two more Club Tabby stores in the next five years.

“I fell in love with the concept,” Collado said.

Club Tabby hosts parties, does makeovers, and offer retail products that focus on making girls feel pampered and special.
 

Menlo Park, Calif. – Facebook has released a new update designed to help make brand promotion through contests easier to handle. Brands can now create a contest and control it through their Facebook business page timelines.

However, personal profile timelines cannot be used to back up a brand promotion contest. Facebook has removed the requirement that promotions on Facebook may only be administered within apps. With the change, promotions may now be administered on page timelines and in apps on Facebook, but not on personal timelines.

Rock Hill, S.C. — Sam’s Club will open its new Rock Hill, S.C., club on Sep. 26. The grand opening will feature Greg Olsen, tight end for the Carolina Panthers, graffiti artist Reid Bramhall, face painting by Tony the Tiger and a book signing by TV chef and restaurateur Jami Deen.

Hill's Science Diet has embarked on a Vets Know Best tour as part of a marketing campaign showcasing the brand’s revamped formulas and packaging for many of its pet foods. 

Wayne, N.J. – Toys ‘R’ Us is opening Trick ‘R’ Treat “Bootiques” inside Toys "R" Us stores nationwide and online at Toysrus.com. These in-store shops feature a broad assortment of Halloween costumes, accessories, candy, gear and more.