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Coca-Cola unveils three new Freestyle countertop fountain dispensers
The Coca-Cola Company’s innovative fountain dispensing platform, Coca-Cola Freestyle, has unveiled three new dispensers that will significantly expand the number of customer locations suited for the technology.
The units offer additional beverage choices, including more low- and no-calorie options, as well as connectivity. The dispensers will be piloted by the end of the year.
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Joe Namath jumps onboard Team Skechers
Skechers USA has signed hall-of-fame quarterback legend Joe Namath to represent the high-performing men’s Relaxed Fit from Skechers footwear line. A new advertising campaign featuring Namath will begin in the fall.
“Broadway” Joe’s campaign launches with a new television commercial utilizing the same humorous tone set by spots for Relaxed Fit footwear featuring Joe Montana and Mark Cuban. The campaign will extend across all media with Namath appearing in print, outdoor, online and point-of-sale materials through 2015.