Displays & Signs

Target has entered the “top toy” fray with a list filled with familiar brands, exclusive offering and boutique products designed to inspire creative play and reinforce Target’s differentiation.

This fall, T.J.Maxx is partnering with Erika Christensen and designer Jenn Rogien, who has made headlines for her wardrobe curations for hit TV series such as “Girls” and “Orange Is the New Black,” for a new ad campaign revolving around a woman’s style.

New York - Mobile rich media advertising drives high expansion rates and secondary engagement for retail brands. According to internal retail industry mobile ad performance analyses conducted by predictive mobile advertising provider AdTheorent Inc. across its network during the second quarter of 2014, rich media drove a strong expansion rate across the retail category, delivering at a rate 125% higher than the industry average.

Copper Fit on Monday announced that retired NFL quarterback Brett Favre will serve as the company's brand ambassador. Favre made his debut as a Copper Fit brand ambassador in the commercial, “Life After Football” that began airing nationwide in September, the company stated.
 
“I live with muscle and joint soreness every day,” Favre said, reflecting on his life in the NFL while working on his farm in Mississippi. “But life after football can be just as tough. For knee and elbow support, I choose Copper Fit.”
 

There’s a new, farmers market-styled specialty grocer taking root in the Midwest: Fresh Thyme Farmers Market. With former Sunflower Farmers Market CEO Chris Sherrell at the helm, Fresh Thyme emphasizes organic foods and produce at value prices in a convenient neighborhood-store format. The company made its debut in April, in Mt. Prospect, Illinois, and went on to open six additional locations. A total of 60 stores are planned throughout the Midwest by 2019.

Walmart released its top toy list for 2014 the same day Toys “R” Us unveiled holiday strategies at its flagship store in New York.

Westwood Village, Calif. — Urban Outfitters has opened side-by-side men’s and women’s stores in Westwood Village, Calif. With a 16,556 sq. ft. storefront, the stores are located in two adjacent historic buildings on Westwood Blvd.

Corte Madera, Calif. – Restoration Hardware Holdings Inc. beat consensus analyst estimates by swinging from a net loss to profit in the second quarter of fiscal 2014, but had smaller-than-expected sales growth.

The upscale home furnishings retailer reported net income of $27.3 million, compared to net loss of $17.8 million during the same period a year earlier.