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Displays & Signs

  • Black Friday vs. Cyber Monday 2013 — Shopper Social Sentiment

    The holiday deals started earlier this year and all signs are pointing to a robust shopping season for retail. But what did consumers really think about Black Friday and Cyber Monday? Were they braving the lines with high spirits or counting down for discounts they could nab at home? More importantly, what were they looking for — and where?

  • Survey results point to significant additional shopping before the season ends

    Charleston, S.C. -- Despite some early negative reaction to stores opening on Thanksgiving, shoppers ultimately embraced the idea of an extended “Black Friday” and came out for a full weekend of spending, according to the Christmas & Holiday Shopping Forecast released by America's Research Group and Inmar. Survey results show almost three-quarters of shoppers spent part of at least one day of the weekend in stores.

  • Tesla Motors, Westfield Century City, Los Angeles

    The Model S is the world’s first premium sedan built from the ground up as an electric vehicle and has been engineered to elevate the public’s expectations of what a premium sedan can be. Model S has received many of the industry’s most prestigious awards and accolades during its first year on the market.

  • La Maison Simon to open first Ontario store in 2016

    Quebec City, Quebec – La Maison Simons will open a 113,000-sq.-ft. flagship at Square One Shopping Centre in Mississauga, Ontario in spring 2016. The two-level Simons store will be the retailer’s first store in Ontario and represents a $52 million investment and will occupy a large portion of the existing Sears store as part of Square One's ongoing development projects.

  • Tide Pods teams up with fashion designer Tracy Reese

    Tide Pods, a line of laundry detergent capsules from Proctor & Gamble, has partnered with clothing designer and Council of Fashion Designers of America member Tracy Reese.

    For the first time, Reese will be introducing machine-washable fashions as part of her fall 2014 collection. The collaboration is in conjunction with the Tide Pods and CFDA Washable Fashion Initiative, a response to the ongoing demand for washable garments and an uptick in consumer appetite for designer fashions.

  • Tiffany’s uses vinyl window displays

    New York -- Impact Architectural Signs completed a street-level, storefront signage project for Tiffany's in Chicago that served as a fall seasonal promotion to help sell upscale watches. The Michigan Avenue retailer used vinyl window graphics in which gold vinyl film was used to suggest a clock face.

  • Beauty brand Julep pops up in NYC

    Beauty brand Julep is celebrating the holidays with its first popup store in Manhattan — but with a twist.

  • The ghosts of Christmas past at Target

    Given the overwhelming emphasis on e-commerce, mobile apps and digital initiatives this holiday season, Target offered a trip down memory lane on its website, where it showcased some interesting marketing efforts.

  • ECRM: Retail circular advertising trends, November 2013

    ECRM compared retail circular advertising in Nov. 2012 versus Nov. 2013 and noted trends occurring across top retail chains. Last month, Toys “R” Us experienced a decrease of more than 65% on the page count and ads per circular metrics. For the month of Nov., however, the toy retailer completely reversed course with year-over-year increases in page count and ads per circular accompanied by a very minor decrease in ads per page.

  • NYC prepares to get Wired

    Wired, a Conde Nast brand, is getting ready to open a popup store for the ninth consecutive year in New York City, featuring electronics, rare objects d' art, apparel and accessories, musical instruments, kitchen gadgets and adventure gear.

    Located in the heart of the Meatpacking District, at 353 West 14th St., the store will be open from noon-8 p.m., Tuesdays through Sundays, from Dec. 4 through Dec. 22. This year’s popup store is sponsored by Citi, the 2014 Corvette Stingray and Delta Air Lines.

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