Displays & Signs

Louisville, Ky. – Papa John’s wants to be sure customers know exactly what ingredients go into its pizzas. The quick-service chain is enhancing its social content with a series of Instagram and Vine videos about the ingredients it uses, accompanied by Twitter and Facebook content focusing on each ingredient category.

Distributed across Papa John’s social channels during the next seven weeks, the new content will highlight its core ingredients one-by-one — beginning with dough and ending with cheese.
 

LIDS is celebrating 20 years of retail innovation with the launch of a new headwear line that will take customers back to the 1990s.

Available at select stores throughout North America and on LIDS.com, the 20th Anniversary Platinum Collection will feature a selection of limited edition (1,995 units) fashion hats inspired by popular designs from the past 20 years. The first style in the series, the Flawless cap, was originally launched in 2003 as part of a collection inspired by recording star Fred Durst of the band Limp Bizkit.

St. Louis -- One of St. Louis’ oldest public companies and one of the nation’s most diverse footwear companies, Brown Shoe Company, is putting a new foot forward and changing its name to “Caleres,” a Latin word that means “passionate, to glow.” The Brown name, however, will live on in a new men’s footwear business called Brown Shoe Bootmakers that the company plans to launch in 2016.

Chattanooga, Tenn. - CBL & Associates Properties Inc. and Horizon Group Properties Inc. have begun construction on the second phase of The Outlet Shoppes at Atlanta. The 33,000-sq.-ft. expansion is scheduled to open before the 2015 holiday season and will bring several popular retailers to the center, including Gap Outlet and Banana Republic.

Corporate identities don’t get more generic than Brown Shoe Company which helps explain the shift to a new name but most customers won’t even notice.

Indianapolis - In partnership with Mitsubishi Estate Co. Ltd., Simon has opened the expansion of the Shisui Premium Outlets located outside Tokyo. Shisui Premium Outlets initially opened in April 2013.

This first phase of the project opened 100% leased with 121 stores featuring a mix of international brands, Japanese brands and restaurants. The second phase, opening April 17, adds 62 new stores, including four restaurants, bringing the total store count to 183. The expansion adds 136,000-sq.-ft. of stores, bringing the total project to 375,000-sq.-ft.

Target is flexing its marketing muscles with the introduction of a 39-minute workout regimen at Lifetime Fitness clubs to shape up sales of its proprietary C9 Champion activewear brand.