Walgreens increases advertiser data access with new partnershipWalgreens is providing participants in its retail media network with faster, more transparent access to first-party data and analytics. Amazon Ads enhances generative AI video capabilitiesAmazon is providing advertisers with advanced artificial intelligence-based video creation and editing functionality. MrBeast helps kick off new Lowe’s home improvement creator network Lowe’s Companies Inc. is helping creators share DIY content, including one of the most famous influencers of them all. Survey: Social media overtakes search engines among Gen Z When browsing online, traditional search engines are becoming a second thought for younger consumers. Amazon store for U.S. SailGP pro sailing team includes on-demand items Amazon is now an official sponsor and retail partner of the Rolex SailGP global championship sailing competition’s U.S. entrant. Urban Outfitters targets Gen Z with back-to-college pop-ups, contests Urban Outfitters is launching a new omnichannel platform, including pop-up activations, designed to support Gen Z students throughout their college careers. Chipotle to offer summer burrito challenge for rewards program Chipotle Mexican Grill will run a three-month program to give away more than $1 million in free burritos to its U.S. loyalty members. J.Jill launches new ad campaign across linear and streaming TV Women’s apparel retailer J.Jill is returning to a major advertising medium. Customer AI engagement grows, but trust issues remain Consumers are noticing AI-based shopping tools and starting to use them, but that doesn’t mean they are fully comfortable with the technology. Uber Eats teams with OpenTable, Heinz; gives access to deals The Uber Eats on-demand delivery subsidiary of Uber is introducing new features to help customers find restaurants and savings. First Previous 7 8 9 10 11 Next Last
