Digital Marketing

ORLANDO, Fla. -- Olive Garden has begun the the roll out of a new restaurant remodel design and logo. The company, a division of Darden Restaurants Inc., is also launching an updated web experience and an online to-go platform for desktop and mobile computer users at all its U.S. restaurants.

Hoffman Estates, Ill. -- Sears Holdings is extending its Shop Your Way membership program with a major expansion of its rewards program with the addition of more than 50 brand-name partners. Once the exclusive membership program of Sears, Kmart and Lands' End, Shop Your Way will not include more partners in more categories.

Chicago – Mobile is the most popular technology for e-commerce retailers to make a significant investment in. According to the 14th Annual Merchant Survey from The E-Tailing Group, 42% of respondents have made significant investments in mobile optimization.

ShopAtHome.com, one of the largest coupon search engines connecting shoppers to exclusive deals and cash-back savings, has expanded its product offering to include ShopGold Rewards, a new program that offers free gift cards from major retailers to consumers.

The company said that ShopGold Reward’s launch has positioned it as the “most extreme savings hub anywhere,” and the only site offering coupons, cash back and free gift card rewards in an integrated way through its site and apps.

Dallas -- The Container Store has made POP!, its customer loyalty and engagement, available in its 66 existing stores and on its website.

“Our aim is to make POP! a simple, relevant and engaging program for our customers to help us deepen their relationship with our brand and reward them for their devotion to The Container Store,” said Melissa Reiff, president & COO of The Container Store.

San Jose, Calif. - For the month of June, soccer-related searches across the U.S. sites of eight international sporting goods and apparel retailers increased by 280%, compared to May. According to analysis from SLI Systems, there were more than 2.2 million U.S. soccer-related product searches from these eight e-commerce sites alone, with a corresponding boost in online shopping behavior during June for products including soccer cleats, balls, shin guards, gloves and other equipment.

Las Vegas – Online discount apparel and footwear retailer 6pm.com is launching its first-ever live streaming fashion show and inviting the public to share summer outfits, inspired by the brand's top six summer trends: seaside sorbet, nautical by nature, athletic luxe, neutral notes, feminine flair and metallic madness. The top 10 submitted looks will be featured in the Style by 6pm.com Summer Fashion Show, with winners receiving a $250 6pm.com e-gift card.

Just a day after reporting first-quarter results, the Container Store has launched POP! — its customer engagement program of Perfectly Organized Perks — in its 66 existing stores and on its website.