Digital Marketing

Just a day after reporting first-quarter results, the Container Store has launched POP! — its customer engagement program of Perfectly Organized Perks — in its 66 existing stores and on its website.

San Diego - Also Known As Codes (AKA Codes) has rolled out its new website featuring unique coupon codes and online deals for men's and women's shoes, appliances and home furnishings. The website's staff also searches the Internet for sales and promotions.

AKA Codes is connected with various online retailers and operates 24/7, 365 days a year. Thus already discounted prices can further be reduced with one of the website's coupon codes.

Washington, D.C. - Amazon.com, Inc. has billed parents and other account holders for millions of dollars in unauthorized in-app charges incurred by children, according to a Federal Trade Commission complaint filed today in federal court. The FTC's lawsuit seeks a court order requiring refunds to consumers for the unauthorized charges and permanently banning the company from billing parents and other account holders for in-app charges without their consent.

Sears Holdings’ Shop Your Way membership program and social shopping community has expanded its rewards program with the addition of more than 50 brand-name partners, which means members will be able to earn rewards through more places than ever.

"Members are already shopping for many of these products and services and now they can be rewarded for it," said Eric Jaffe, SVP of Shop Your Way. "Our goal is to make it easy to earn rewards wherever you shop, and our growing partner network shows we are poised to deliver."

Hoffman Estates, Ill. -- Sears Holdings is extending its Shop Your Way membership program with a major expansion of its rewards program with the addition of more than 50 brand-name partners. Once the exclusive membership program of Sears, Kmart and Lands' End, Shop Your Way will not include more partners in more categories.

Chicago – Mobile is the most popular technology for e-commerce retailers to make a significant investment in. According to the 14th Annual Merchant Survey from The E-Tailing Group, 42% of respondents have made significant investments in mobile optimization.

ECRM compared retail circular advertising in June 2013 versus June 2014 and noted trends occurring across top retail chains. Both Walmart and Toys “R” Us experienced some extreme shifts versus last year. Toys “R” Us did not run any circulars during the month of June, down from two last year. Instead, it ran only web and email promotions. The inverse occurred in January, when it ran no print ads in 2013 and only a single short circular in 2014.

Sellpoints, a pre-marketing platform that touts itself for help brands generate sales online, has acquired the 360° technology patent for videos and photos. 360° technology is used in e-commerce to give in-depth product tours and educate consumers about product benefits online.

According to Sellpoints, the previous patent owner sued multiple big brands to prevent them from using this technology on their websites. Sellpoints reportedly worked for five months to obtain the patent and open up its use to the e-commerce industry.