Digital Marketing

Lowe's Companies has tapped a former Amazon associate to ramp up its digital strategy.

E-commerce activity spiked late last week and into the weekend as consumers were likely motivated by Free Shipping Friday and other promotional offers from retailers, according to the Holiday Retail Index by Verizon.

Amazon is looking to tap into the countless folks who will be getting digital gadgets on Christmas.

Another report indicates that retailers are in for one of their best holidays in years.

Sears Holdings is celebrating the 50th anniversary of one if its iconic brands by deepening its ties with Amazon.

Duluth Trading posted mixed results for its third quarter as it continues to expand its store base.

Even Krazy Glue can't escape the lure of a holiday pop-up.

Research shows that it takes the average person 90 minutes to respond to an email message, but only 90 seconds to respond to a text message.

Despite retailers’ continuous efforts, few online shoppers take the time to write a product review.

French beauty brand L'Occitane en Provence wants to transport customers to the land of its birth.