Digital Marketing

Although Target’s overall revenue growth was flat on last year, this is because the 2018 trading period was 7 days shorter; as such, the comparison is a relatively unflattering one.

Retail marketers seeking to effectively engage customers should polish up their smooth talk, according to a new study.

Macy’s is applying augmented reality to its in-app beauty experience.

Foot Locker Inc. reported stronger-than-expected fourth quarter earnings and sales and forecast double-digit profit growth in the coming year.

Adults under 30 have a different notion of “brand loyalty” than other consumers.

A new study of chief marketing officers reveals the brands these executives think do the best job of omnichannel engagement.

An extra week of trading inflated Home Depot’s sales this quarter, propelling the company to a hefty 10.9% uplift over the prior year.

Online specialty retailer Coterie is bringing the direct-to-consumer e-commerce model to the party space.