Wayfair names familiar face as new brand ambassadorAn “American Idol” will represent Wayfair Inc. across TV, digital and brick-and-mortar channels. Neiman Marcus springs into new season with celebrity assistanceNeiman Marcus Group is rolling out its women’s spring campaign with the participation of a supermodel and a celebrity stylist. Election, shipping among top 10 expectations, retailer challenges for 2020 The overwhelming majority (90%) of retailers will make some changes to how they market in 2020 because of the presidential election. What attracts younger shoppers to kiosks? A new study suggests certain products would boost spending by young consumers if they were placed in vending machines and other unattended channels. Kroger offers brands deeper marketing analytics A grocery giant wants to ensure CPG companies understand the full impact of their digital ad campaigns. Local c-store chain goes one-to-one with loyalty Daily’s is creating a more personalized, integrated loyalty experience. Pinterest to give special attention to ‘trustworthy’ retailers Retailers deemed worthy by Pinterest will receive extra promotion on the site. Consumers love mobile shopping for Valentine’s Day Dating apps are not the only reason consumers turn to their phones as Valentine’s Day approaches. Does Yelp drive store traffic? Denny’s is finding out A casual-dining chain is utilizing a tool that measures how much online Yelp activity helps drive customers to stores. Online health/wellness brand to open at Westfield World Trade Center Elysium Health is making the leap to brick-and-mortar. First Previous 204 205 206 207 208 Next Last
