Digital Marketing

Amazon experienced 45% year-over-year growth in revenue for its sixth annual Prime Day sales extravaganza, according to Digital Commerce.

Nobody questions the success of Amazon Prime Day, but has retail simply adjusted to it?

REI Co-op is doubling down on its used gear buyback commitment.

An adjustment in the timing of Cyber Monday is just one significant change Google predicts will occur during the 2020 holiday shopping season.

Prime Day shoppers stay focused on Amazon despite competition from other retailers.

Rite Aid is the latest retailer to enable suppliers to directly target its customers with digital ads.

The leading media company serving Hispanics in the U.S. and Puerto Rico is giving its television viewers the chance to shop while they watch their favorite shows.

Consumers are paying close attention to the indoor air quality of public spaces amid the pandemic.

U.S. online retail sales are expected to soar in 2020 as the pandemic shifts consumer spending to the internet.

Just in time for Halloween, Amazon is offering consumers a spooky, augmented reality-enabled way to repurpose shipping boxes.