Digital Marketing

Resale is booming, with no signs of slowing down anytime soon.

U.S. consumers are acting on warnings of retailers, shippers and supply chain managers to shop early for the holidays.

The Kroger Co. is building upon the first-party targeted advertising services it offers CPG brand advertisers.

Pinterest is introducing a wide range of new features aimed at increasing the shoppability of its platform.

Peet’s Coffee is perking up its Peetnnik Rewards loyalty program with increased flexibility and faster accumulation of points.

Amazon is opening its platform to small businesses looking for access to direct-to-consumer sales infrastructure and services.

Ulta Beauty unveiled new initiatives and investments along with its long-term financial targets for fiscal 2022 through 2024 at its virtual analyst and investor conference on Tuesday.

Amazon is releasing its 2021 Small Business Empowerment Report, and the metrics look good for its 500,000-plus U.S. third-party selling partners.

This will be a “secondhand holiday” for many gift-givers amid concerns about product availability.

CVS is preparing for an anticipated difficult flu season with an artificial intelligence-based, personalized messaging campaign.