Digital Marketing

REI Co-op is promoting Wilma Wallace into the new role of chief diversity and social impact officer, effective immediately.

Kroger is providing brands with daily data on share of paid impressions, clicks and sales data for search and browse product listing ad campaigns.

CarParts.com is replacing “batch-and-blast” marketing campaigns with tailored, individualized promotions.

Party City is celebrating Halloween in a big way in the Big Apple.

For the second year in a row, the COVID-19 pandemic may drive many holiday shoppers online.

ThredUP and Madewell have joined forces to open a store that only sells previously owned Madewell items.

A tween and teen accessories retailer is debuting its first subscription service program.

buybuy Baby is expanding resources in stores and online for new parents.

Neiman Marcus Group is partnering with digital media platform Hypebeast to promote exclusive footwear from 11 luxury brands.

Walmart is making it easier for customers to find healthy and environmentally friendly items on its website.