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Cross-Merchandising

  • Using Fan Fashion to Build Customer Loyalty

    Building customer loyalty is key for retailers and, while part of that is obviously offering desirable, high-quality products, consumers in today’s world want something more — they want to be a part of something larger than themselves - a community they can engage with.

  • The Marketplace at Coastamar in West Villages development to begin in 2016

    Venice, Fla. -- Main Street Ranchlands and The Sembler Company announced the companies have formed a joint venture to develop the Marketplace at Coastamar in West Villages located in Venice, Florida. This is the first commercial opportunity in the rapidly growing master-planned community in south Sarasota County.

  • Consumer clash: Don’t call me 'old,' don’t call me 'young'

    Move over millennials, there are two demographics ready to shake up the consumer landscape and impact retail sales.

  • The future of food, NPD weighs in

    Fresh, real and hot (as in spicy) are among the top trends food retailers can look to capitalize on in the new year, according to one of the nation’s foremost food authorit

  • Old Kmart becomes new Cub format

    Supervalu’s Cub Foods division reimagined a former Kmart location in central Minnesota for a new format featuring a massive liquor store.

  • Study: What do consumers think about personalized marketing?

    Before you declare your personalized marketing efforts a success, check with your customers.

    That is the overriding message from a global study of 1,200 consumers and 200 marketing professionals conducted in October 2015 by Forrester Consulting for hybris. The study, “The Contextual Marketing Imperative,” finds that while 66% of marketers rate their efforts at personalization as “very good” or “excellent,” just 31% of consumers report companies are consistently delivering personalized, cross-channel experiences

  • See Target's new holiday pop-up in Manhattan

    Target merges physical and digital retailing in its holiday pop-up, Target Wonderland, in Manhattan.

  • Target "pops up" in Manhattan for the holidays

    Target is back to its old marketing tricks in New York City this holiday season with a16,000-square foot omnichannel "spectacle” opening Dec. 9 next to Chelsea Market.

    According to the Minneapolis Star-Tribune, the holiday pop-up store "is filled with 10 holiday-themed displays that incorporate a digital element on top of an interactive physical experience. Each one is tied in to a popular holiday toy that Target is selling at the space."

  • OMG! PBTeen debuts nail art-inspired collection

    PBteen is hoping a new omnichannel collaboration with a popular teen app may appeal to a wide swath of its target market.

    The retailer is teaming up with a Disney star on a new furnishings collection inspired by a trendy new app called Make Me Nails. The app was created by the star of Disney's "A Dog with a Blog," G. Hannelius. Make Me Nails is a fully-customizable nail wrap iPhone app and e-commerce platform that allows consumers to create individual nail wrap art for each finger, for the ultimate custom manicure.

  • H-E-B decks the halls with online deals

    H-E-B is blazing another new trail in the online grocery market with a special holiday promotion.

    The Texas-based grocery chain is hosting 12 Days of Deals, online only, Dec. 5 through Dec. 16. Each day, HEB says, it will feature a doorbuster deal with something for everyone, from TVs and toys, to crockpots and coolers.

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