Cross-Merchandising

Target Corp. is celebrating the highly-anticipated release of a popular video game with some fun in-store flourishes.       

Native advertising is significantly spurring in-store traffic — at a more cost-efficient rate — compared to traditional display advertising.  

As more shoppers embrace digital solutions, apparel retailers must merge online and offline experiences to drive e-commerce sales.   This was according to “Apparel Trend Report: Reconciling the Tech with the Tactile,” a report from Criteo that highlights the latest shopping trends in the apparel and accessories retail category. The report offers insight into shifting shopper behavior and actionable intelligence for retailers and brands as they seek to fully capitalize on the apparel e-commerce ecosystem.  

Some of the biggest names in retailing and foodservice used experiences to encourage a high percentage buyers to visit at least once last year.   Specifically, Walmart, McDonald’s and Target had more than five out of six U.S. consumers shopping with them in 2016, according to “The Checkout Penetration Index,” from The NPD Group’s Checkout Tracking.   

Under Armour has brought its experiential “brand house” store concept to downtown Detroit.    The three-floor, 17,000-sq.-ft. space reflects the company’s roots in Baltimore and also pays homage to the history and spirit of Detroit. The design uses athlete imagery and product installations to convey an immersive brand experience and inspire customers.   

Footaction opened the doors to its newest flagship store — its first outside of the United States.   The store, which is located in the Toronto Eaton Centre in Canada, features 6,500 square-feet of premium retail space. Presenting a unique layout, the new Footaction store is organized largely by brand, rather than by product category — a move that enhances the customer shopping experience.   

Publix Super Markets is revving up for growth in the organic and natural foods store space.    Publix announced plans to reignite its GreenWise store concept. The grocer launched the format in 2007, and currently operates three stores under the banner. It has not opened a new GreenWise location since 2008.   

On March 7, Edward Stack, CEO and chairman of Dick’s Sporting Goods, announced the company is dropping 20% of its brand offerings. This news is part of a larger redirection for the sporting goods retailer, one designed to optimize its inventory for increased sales.  

Hy-Vee shoppers will soon be able to buy new clothes while they grocery shop.    Two Hy-Vee locations in Nebraska will soon feature F&F clothing boutiques through the Iowa-based retailer’s franchise agreement with the British clothing line owned by supermarket company Tesco, reported The Anchorage Press.  

The department store chain is putting a new spin on formalwear rentals.   Through its partnership with tuxedo rental startup The Black Tux, Nordstrom hopes to attract male millennials to its new formalwear showrooms in six stores, according to ReCode.