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Cross-Merchandising

  • Target, Neiman Marcus design a new kind of partnership

    MINNEAPOLIS and DALLAS — Target and Neiman Marcus have joined forces for a unique partnership that will bring a limited-edition holiday collection to both stores beginning Dec. 1. The collection will also be available online at Target.com and NeimanMarcus.com.

  • Coca-Cola celebrates Olympics with latest campaign

    ATLANTA — Coca-Cola is giving fans a chance to get an insider's look at Team USA through its London 2012 Olympic Games campaign.

  • Hasbro boldly goes with new Star Trek Kre-O line

    PAWTUCKET, R.I. — Hasbro has introduced a new line of its Kre-O brand construction toys inspired by the upcoming "Star Trek" sequel. The Kre-O Star Trek line, under license from CBS Consumer Products, features a variety of vehicles from the movie along with fun Kreon figures based on iconic Star Trek. The collection will make its debut at Comic-Con on July 11.

  • Walmart takes on Daytona’s high-banked tri-oval

    The past few months have seen Walmart leverage its 50th anniversary with a wide range of tactics, but one of the company’s most visible actions may occur this weekend.

  • Johnny Rockets inks deal to open 30 restaurants in Brazil

    Aliso Viejo, Calif. -- Johnny Rockets said Tuesday it has finalized a franchise agreement with restaurant entrepreneur Antonio Augusto Ribeiro de Souza to open 30 restaurants in Brazil. 

    This news follows recent announcements of the chain's new franchise agreements in Peru and Ecuador, as well as the opening of its second restaurant in Chile and its first in the Dominican Republic.

  • M&M's(R) gives fans the ultimate NASCAR seats

    M&M's ® is awarding fans with the ultimate upgrade, giving them the best seats at the Kentucky Speedway.

    The "Official Chocolate of NASCAR" is giving four fans upgraded, M&M's ® branded lounge-style seats to watch the No. 18 Toyota car driven by Kyle Busch. The fans will also enjoy Sprint Vision handsets, personal servers and M&M's ®.

    M&M's ®  will also offer fans the chance to enjoy ungraded seats at NASCAR races in Bristol, N.H. and Charlotte.

     

  • Toys'R'Us builds web of excitement around 'The Amazing Spider-Man'

    WAYNE, N.J. — Toys“R”Us has brought the excitement of "The Amazing Spider-Man" to its customers with a dedicated in-store boutiques and a special display at its Times Square location.

    Now available at Toys“R”Us and Toysrus.com  are exclusive The Amazing Spider-Man items, including:

    • The Amazing Spider-Man Sling & Soak Water Shooter from Hasbro              

  • Promenade Kid Days at The Promenade Shops at Centerra

    The Promenade Shops at Centerra – located in Loveland, Colo. – is featuring a repeat of its “Promenade Kid Days” this summer.

    The 2012 iteration offers a lineup of educational and entertaining events for children of all ages, held every other Tuesday through Aug. 14.

    Each day features themes with corresponding activities such as horse-drawn wagon rides, mini train rides, face painting, balloon art, painting classes and emergency vehicle tours.

    All activities are free and open to the public.

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