Cross-Merchandising

BOCA RATON, Fla. — Office Depot has joined forces with boy band One Direction to raise money for an anti-bullying education program. The anti-bullying campaign is set to launch across the United States during the 2013 back-to-school season.

The Kids In Need Foundation will hold its 15th annual Kids In Need Foundation Education Celebration Gala Wednesday, Sept. 25, at the Depot, in Minneapolis, Minn. 

A cocktail reception, sponsored by Target, will kick things off at 6:30 p.m., followed by the Gala Dinner, sponsored by 3M, at 7:30 p.m. 

Anaheim, Calif. – Pacific Sunwear of California Inc. is opening a new pop-up store in the SoHo neighborhood of New York this summer. The two-floor, 10,000-sq.-ft. shop, located at 583 Broadway, opens today and runs through Labor Day weekend.

CINCINNATI — Kroger plans to provide $2.3 million to support the USO's broad range of programs that assist service members and their families, as part of its Honoring Our Heroes campaign.

For the following two weeks, store-wide promotions will feature hundreds of popular products at special sale prices. Customized shelf tags will highlight participating items, including Kroger's own products and items from key partners, including Unilever, Coca Cola, Kraft, Nestle, Frito Lay, Procter & Gamble, ConAgra and Dannon. Start and end dates vary by region.

Denver -- A study released Thursday by The Integer Group and M/A/R/C Research found that 16% of Hispanic shoppers are using their mobile devices to make purchases, compared to 12% of general market shoppers.

The Checkout ongoing shopper behavior study polls consumers nationally about their shopping attitudes, shopping behaviors and economic outlook.

INDIANAPOLIS — Banana Boat sunscreen is riding shotgun with Target-sponsored Chip Ganassi Racing for the second year in row at the 2013 Izod IndyCar Series. The sunscreen products producer is leveraging the partnership to market its Banana Boat Sport Performance CoolZone sunscreen and Banana Boat Protect and Hydrate Sunscreen lotions. 

NEW YORK — Macy’s is getting ready for its eighth annual national Shop for a Cause charity shopping event, to be held Saturday, Aug. 24, and the retailer is inviting eligible charities to sign up now. 

The one-day-only shopping event was created to support local charities’ fundraising efforts. Since 2006, the event has helped raise more than $46 million for thousands of charities nationwide. In 2012, more than 7,000 charities signed up to participate. 

SAN LEANDRO, Calif. — The North Face, the outdoor product company specializing in outerwear, footwear and backpacks, is partnering with state parks around the country to encourage participation in outside activities.