Cross-Merchandising

GLENDALE, Calif. — Nestle today announced new additions to its line of Valentine’s Day offerings.

This season's collection includes the new Wonka Lik-M-Aid Fun Dip Mystery Flavor Valentine Exchange Kit. Returning this year are Lik-M-Aid Fun Dip Valentine Exchange Kit, Nestlé Crunch and Butterfinger Hearts, Wonka's best-selling Nerds , Pixy Stix, or Laffy Taffy Candy and Card Kits, Wonka Sweetarts Lollipops and Wonka Sweetarts Hearts.

TORONTO — Canadian consumers eager to get their hands on a Target loyalty card can now apply for one. Target Canada announced that pplications for its REDcard products - the Target Debit Card and the Target RBC‡ MasterCard - are now available online at Target.ca/redcard. Guests planning to shop at Target stores in Canada with a REDcard will receive an additional 5% off Target's already low prices, applied instantly at the time of purchase.

NEW YORK — A new line of apparel, toy and specialty goods inspired by Nickelodeon's Dora Rocks! is now avaible exclusively at Target stores and on Target.com through April.

"We are excited to bring the Dora Rocks! experience to Target's guests," said Ron Johnson, SVP retail development, Nickelodeon Consumer Products. "Dora Rocks! extends the interactivity kids and parents have come to expect from the show, bringing Dora into their homes with specially designed products."

Items available exclusively at Target include:

New York -- Banana Republic is partnering with Match.com to host in-store meet and greet events for the online dating site’s subscribers in key markets, including San Francisco, New York, and Chicago. The partnership is part of the retailer’s newly announced “Love” global marketing campaign.

To further engage consumers, Banana Republic will ask their Instagram and Twitter followers to share photos of hearts for a chance to be featured in a special Valentine's Day album posted on the brand’s Facebook page.


Walmart’s efforts to gain share in California’s grocery market continued this week with the opening of another Neighborhood Market in San Jose.

The 41,000-sq.-ft. store is Walmart’s second Neighborhood Market in San Jose and third in the San Francisco area and could be a sign of more to come. Since opening it first Neighborhood Market in California last summer, the format has quickly grown to approximately 20 locations. And there are likely more to come as Walmart looks to accelerated expansion of smaller format stores nationwide in the coming years.

New York -- Starbucks Coffee Co. on Friday opened its first location in Vietnam, following an expanded long-term relationship with Hong Kong Maxim’s Group.
 
The two-level flagship store has been designed to reflect Starbucks’ signature coffee heritage, while embracing Vietnam’s distinctive local traditions and coffee culture. It is located the bustling neighborhood of Ho Chi Minh City’s District 1.

NEW YORK — Samsung Electronics has partnered with New York-based designer to create the industry's first co-created print inspired by crowd-sourced sketches and images using the Galaxy Note II. The print will appear on a limited-edition bag that will be sold in key markets around the world to raise funds for Art Start, an award-winning, nationally-recognized charity that uses the arts to nurture the creative talents of at-risk children and youth. 

PLEASANTON, Calif. — Safeway is offering its customers the ability to earn reward points redeemable at participating Exxon or Mobil gas stations.

"Safeway listens to its shoppers, and we understand the importance of stretching grocery dollars," said Mir Aamir, president of customer loyalty and digital technologies at Safeway. "By teaming up with ExxonMobil, we're able to thank our customers with a loyalty program that makes two frequent and critical purchases lead to real savings."

SALISBURY, N.C. — The future grocers of America will get a taste of what its like to work in the industry, thanks to a new, interactive exhibit by Food Lion on display at the Children's Museum in Winston-Salem, N.C.

Children will be able to go behind miniature-sized counters and cash registers and pretend they are checking out customers. They will also be able to experience three preparation areas to further allow them to imagine they are Food Lion associates.

CHICAGO — One-in-five consumers between the ages of 35 years and 54 years are choosing products due to a loyalty card discount, SymphonyIRI Group reported Wednesday as part of its Q4 2012 MarketPulse survey. And almost one-third are forsaking their preferred brands due to a sale price. The survey found that shopper sentiment dropped to its lowest point since Q3 2011.