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  • Macy's I.N.C.'s a new brand ambassador

    NEW YORK — Macy's announced that Brazilian actress and model Camila Alves, will serve as the ambassador for it's exclusive I.N.C. International Concepts brand. Beginning this fall and continuing through 2013, Alves will highlight I.N.C.'s fall collection as she appears in a multi-platform campaign with a significant presence in print, digital and in store. Alves also takes on the role of media spokesperson, being at the forefront of all brand messaging such as new initiatives and product launches.

  • Why Amazon.com will have its best holiday ever

    Shoppers aren’t stupid. With momentum gathering around e-fairness, it’s only a matter of time before the online giant is required to collect sales tax. And when shoppers get wind of the looming change, watch out!

    Amazon.com’s sales will surge in the quarter before the e-fairness legislation kicks in and the retailer is required to collect sales tax on behalf of jurisdictions nationwide. It will mark the end of a golden era for shoppers who will rush to make purchases, especially big ticket items, in advance of the legislation’s effective date.

  • Costco financial incentives approved by New Orleans City Council

    New Orleans -- New Orleans has rolled out the red carpet in order to assure the first Costco location in the state.

    The city council on Thursday unanimously approved nearly $6 million in financial incentives for a planned Costco in the New Orleans suburb of Carrollton.  
     
    The $45 million, 148,000-sq.-ft. Costco marks the warehouse club operator’s state debut, to reportedly be followed by a second in the capital city of Baton Rouge.

    The New Orleans store is slated to open late summer 2013.
     

  • Contest winners lead Save-A-Lot promotional road trip

    ST. LOUIS — Save-A-Lot is raising awareness for its stores as a destination for affordable food with the help of two contest winners. Molly Stankovsky and Alex Frecon, who won a national competition, will lead the retailer's "2012 Fuel Your Family Road Trip" across 18 cities in 30 days.

  • JCP teaches a ‘fair and square’ lesson on pricing, marketing and image

    PLANO, Texas — When JCPenney first announced its “fair and square” pricing strategy back in January with a great deal of hoopla and fanfare -- complete with a NYC media event attended by 700 people -- there was much hope that former Apple executive CEO Ron Johnson and then president Michael Francis, formerly at Target, would be able to bring some of their retail magic to the stagnant retailer.

  • J.C. Penney to change pricing structure again

    Plano, Texas -- J.C. Penney said Thursday it is once again tweaking its pricing structure, changing course just six months after introducing a three-tiered everyday pricing strategy.

  • Survey: Paycheck cycle remains pronounced

    Most Americans are locked in a struggle to make ends meet, which is why Walmart’s message of saving people money so they can live better is resonating stronger than ever.

  • Supervalu extends mobile couponing app to independent stores

    LOS ANGELES — Supervalu is making the mobile couponing app, Yowza!! available to more than 1900 independent stores. The new alliance means independent retailers supplied by Supervalu have the opportunity to offer the free Yowza!! app to their shoppers to receive real-time savings on in-store purchases.

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