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Many Americans shoppers don’t buy into holiday discounts
The majority of American shoppers think that holiday discounts advertised by retailers are faked, according to a survey conducted by British marketing consultant David Rawlings.
Rawlings’ Google survey, "Before-Christmas sales — Do you believe the discounts are genuine?" queried 1,500 American Internet users, and found that more than 70% of those polled answered "no" to that question.
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Sam's Club drives last-minute holiday shoppers to stores
Sam's Club is offering some extra holiday cheer for shoppers who are looking to buy last-minute gifts and save some money in the process. The company is inviting the public to a three-day Holiday Open House from Friday, Dec. 20 to Sunday, Dec. 22.
The event allows shoppers to take advantage of lowered prices on the season's hot items, like smartphones and notebooks, without paying non-member upcharges.