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  • Walmart teams up with payLo by Virgin Mobile

    Walmart continues to press on the mobile phone front with an exclusive deal with Virgin Mobile. As of Saturday, June 21, Virgin Mobile’s payLo will offer customers domestic unlimited voice or unlimited texting for $20 per month.

    For budget-conscious consumers who don’t need a smartphone, payLo offers affordable devices and value-driven monthly plans. Customers who purchase a Kyocera Kona or Samsung Montage in participating Walmart stores or at Walmart.com can choose between two exclusive $20-per-month offers:

  • Promotions impact Pier 1 profit

    Fort Worth, Texas – Promotions took their toll on profitability at Pier Imports Inc. during the first quarter of fiscal 2015. The company reduced its earnings guidance for fiscal 2015.

    Net earnings fell 25% to $15.1 million from $20.3 million in the same quarter of fiscal 2014.

    Total sales for the first quarter were $419.1 million, a 6.1% increase from $394.9 million in the year-ago quarter. Same-store sales increased 6.3%, attributable to increases in total brand traffic, conversion and higher average ticket.

  • Baja Fresh to pilot Sparkfly omnichannel promotion tracking

    Irvine, Calif. - Baja Fresh is piloting a solution from Sparkfly that will allow it to launch promotions through Google Search, Facebook, Yelp, Opera Mediaworks and UberMedia, and assess the effectiveness of each individual channel with real-time redemption data. Leveraging the technology from the Sparkfly platform, the campaign includes information on basket size and individual items purchased.

  • Coca-Cola scores goal with schools

    Coca-Cola and U.S. soccer team member DaMarcus Beasley are joining forces to help consumers give soccer balls to schools. Through July 13, people can enter promotional codes from Coca-Cola products at coke.com/soccer and donate a soccer ball to the school of their choice.

    “The Coca-Cola Company has always shared an enormous passion for soccer and the world of endless possibilities that it offers to youth globally and right here in the U.S.,” Coca-Cola North America’s VP Multicultural Marketing Lauventria Robinson, said.

  • Survey: Online grocery shoppers make fewer impulse buys

    London, U.K. — Online grocery shoppers tend to buy fewer impulse purchases online than in store, resulting in smaller basket sizes. A recent survey of 1,154 online grocery shoppers from EDigitalResearch found that 29% of respondents feel that they make far fewer impulse purchases online than in store. 

  • Lands’ End profit surges in 1Q

    Dodgeville, Wisconsin — Lands' End reported that profit for the first quarter surged 68% to $10.9 million, from $6.5 million in the year-ago period, as shoppers have responded to improved merchandise assortments and targeted promotions.

    The company, which was recently spun off by Sears, also reported a revenue rise of 4% to $330.5 million. Same-store sales climbed 3.4%.
     

     

     

  • Groupon Freebies now in consumers’ pockets

    With coupons for anywhere from J.C. Penney to Jos. A. Bank, instant savings are now in people’s pockets with the addition of Groupon Freebies to the coupon giant’s mobile app.

    The feature, which was launched late in 2013 on Groupon’s website, was added to its mobile app on Tuesday. With Freebies now available to deal seekers on the go, some 30,000 coupons, discount codes and other deals that it features will be at customers’ fingertips.

  • Jos. A. Bank stays cautious as it prepares for Father’s Day

    Jos. A. Bank continued the positive trend of increases in adjusted earnings that it saw in the second half of 2013. Comparable brand sales increased by double digits in the first two months of the first quarter, and despite slowing down after Easter, still resulted in an 8.4% increase.

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