Co-Marketing

A footwear brand whose roots date back to 1774 has gone direct to U.S. consumers with a physical store.

Two of the biggest names in malls are getting together on a Los Angeles outlet center that they hope will attract “the most affluent” locals and tourists.

An exclusive clothing collection developed in partnership between the nation’s larger retailer and one of its most popular celebrities is already paying off — and the goods haven’t even hit the stores yet.

J.Crew Group is shifting strategy and setting up shop on Amazon.

J.C. Penney is expanding its partnership with Shaquille "Shaq" O'Neal.

The U.S. retail market is heating up with exciting partnerships designed to deliver new customer propositions and experiences, and create new growth for retailers.

Nordstrom is partnering with the online start-up that disrupted the mattress industry with its bed-in-a-box product.

Abercrombie & Fitch’s newest partner is a lifestyle hospitality firm that develops, manages and operates cool boutique hotels, restaurants, and nightclubs.