The incredibly successful mall event that turned out to be a dogElisabeth Ostrander, the marketing manager of Rosedale Center in Roseville, Minn., had a brainstorm one blizzardy day last winter. Mall of America plans large-scale Earth Day art displayMall of America has partnered with local Minnesota artist Christopher Lutter-Gardella for its next art installation, set to be unveiled on Earth Day. Public stances by businesses raise risk of consumer boycotts Companies need to take care of the causes and people they publicly support. What keeps chief marketing officers up at night? Marketing officers have a lot to worry about these days. H&M teams up with ride service for a good cause H&M is giving free ride to New Yorkers who want to do their part for the environment. Lowe’s scores touchdown in big NFL deal It’s a first and 10 for Lowe’s, which is taking over as the National Football League’s official home improvement sponsor. Kraft grocery pop-up offers free food—to a very select group Kraft is stepping up to help government workers who have been out of work for more than three weeks due to the government shutdown. CVS Health makes hefty pledge for community health programs CVS Health is launching an expansive community healthy initiative on the heels of its completed acquisition of health insurer Aetna. Rocker pays off layaways at a Walmart store Some 350 shoppers in Nashville received an early Christmas gift. Supermarket chain scores big with banned holiday ad Talk about a holiday ad with impact. First Previous 41 42 43 44 45 Next Last