Cause Marketing/ Community Programs

North Vancouver, B.C. -- Capilano Mall is using quick response (QR) codes as an option for customers to participate in the mall's "Be Our Energy Star" contest. Entrants are being asked to write down, in 100 words or less, what they are doing to be more environmentally or socially conscious for a chance to win an Energy Star-certified LCD TV and laptop valued at over $3,500.

ARLINGTON, Va. -- Kroger and Procter & Gamble have teamed up to support the USO in its efforts to help American troops and their families.

MINNEAPOLIS --Target announced that it has donated $200,000 in cash to the American Red Cross to support tornado relief efforts in the Southern United States. An additional donation of more than $75,000 will include product and relief kits containing hygiene and food items that will be distributed to hardest-hit areas.

Target was among the major U.S. companies who were quick to step up after the wave of tornadoes brought unprecedented death and destruction to communities throughout the Southeast. Target donated $200,000 in cash to the American Red Cross to support tornado relief efforts and made an additional donation valued at more than $75,000 that included product and relief kits, which contained hygiene and food items for distribution in the hardest-hit areas.

Some 115 Simon Property Group malls from coast to coast will celebrate Mother’s Day on May 6, when the nation’s largest mall owner hosts “National Mom's Nite Out.”

While the activities vary across the Simon portfolio of properties, the common theme is to indulge mothers with mini-massages, style presentations, food and beverage sampling, and other networking activities. The event is free for moms of all ages.

ATLANTA -- The Home Depot Foundation announced that it has created a $1 million weather impact fund to aid relief, recovery and rebuilding efforts in response to the recent storms throughout the Southeast and Midwest United States, and in expectation of continuing violent storms throughout the spring season.

Atlanta -- The Home Depot Foundation announced that it has created a $1 million weather impact fund to aid relief, recovery and rebuilding efforts in response to the recent storms throughout the Southeast and Midwest United States, and in expectation of continuing violent storms throughout the spring season.

LAKELAND, Fla. -- Publix Super Markets announced that it has established a program to offer its customers and associates a way to directly assist those areas in the South affected by recent tornadoes and severe weather. Customers may donate any amount by adding it to their grocery totals when checking out at Publix registers. Collected money will be channeled through the American Red Cross and designated specifically for the Southern Storms disaster relief efforts. The program will continue for a few weeks, based on customer response.