Cause Marketing/ Community Programs

AUSTIN, Texas — H-E-B announced the statewide winners of its 12th annual H-E-B Excellence in Education Awards during a banquet at Austin’s Hilton Hotel.

At the ceremony, H-E-B chairman and CEO Charles Butt disbursed $585,000 in cash awards and grants and personally congratulated 23 educators, campuses, school districts and one early childhood agency for being among the best in Texas.

MISSISSAUGA, Ontario — According to a survey conducted by Leger Marketing on behalf of Walmart Canada, Canadians would pay their mom an average annual salary of $161,287 per year.

A new ad campaign that seeks to show "the real Walmart" from the perspective of customers, employees and suppliers is sure to ignite renewed debate over the company’s impact.

ST. LOUIS — For every Budweiser sold between now and July 4, the company will donate a portion of proceeds to the Folds of Honor Foundation to support military families.

DALLAS — Kimberly-Clark will award college scholarships totaling $1.26 million to 63 children of K-C employees across 17 states and Canada as part of its Bright Futures program.

Bright Futures scholarship grants are worth up to $20,000, or $5,000 per school year, for full-time students attending accredited colleges and universities. Since its inception, the program has awarded more than $35 million in scholarships to more than 1,800 students.

PLEASANTON, Calif. — Safeway’s Lucerne brand cow is the face of the company’s eighth annual Lucerne: The Art of Dairy art contest. Safeway chose nine student finalists whose life-size fiberglass cows stand to win one of them a $30,000 grand prize.

ATLANTA — Kroger announced plans to host the largest Cinco de Mayo celebration in the Southeast at Fiesta Atlanta at Centennial Olympic Park this Sunday.

Walmart’s commitment earlier this year to hire 100,000 veterans over the next five years prompted the USO to award Walmart U.S. COO Gisel Ruiz its 2013 Woman of the Year Distinguished Service Award.

Ruiz was presented with the award at the USO’s 47th annual luncheon where she said the honor was humbling and a surprise.

LOS ANGELES — Consumers Union, the policy and advocacy arm of Consumer Reports, is taking aim at Trader Joe’s in a full page ad it took out in the Los Angeles Times.

The union is calling out Trader Joe's for selling meat and poultry from animals raised on antibiotics. The ad highlights how the overuse of antibiotics by the meat and poultry industries on healthy animals is promoting the spread of drug resistant superbugs that threaten public health. 

NEW YORK — Macy’s will honor contributions made by Asian-Pacific Americans during Asian-Pacific American Heritage Month this May at select Macy’s locations nationwide. 

The retailer will host the platinum-selling recording group Far East Movement for a series of performances and appearances in six markets across the country geared toward highlighting and celebrating the unique influence of Asian-Pacific Americans on American culture and pop music.