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Marketing Tactics

  • Study: Halloween spending breaks glass ceiling

    It’s no trick: Halloween spending is at an all-time high.   As Americans continue to splurge on their favorite candy and costumes in preparation for the upcoming Halloween season, the National Retail Federation’s annual survey reported that spending is expected to reach $8.4 billion — the highest level in the study’s history.  
  • Target’s start-ups make their pitch

    Eleven retail tech startups took the stage at Minneapolis’ Orchestra Hall on Tuesday in front of nearly 1,000 people. The goal? Deliver the pitch of a lifetime.  
  • Study: Shoppers willing to increase order to qualify for free shipping

    Forget apparel, electronics and gift cards. Free shipping is expected to be the most-coveted wish among many shoppers this holiday season.   That’s according to the “The September 2016 Holiday Retail Report” from Radial and CFI Group, in which 91% of respondents said they would be willing to increase the size of their online order to qualify for free shipping.  
  • Report: Five insights about the shifting retail calendar

    This year, Hanukkah and Christmas Eve both fall on the last Saturday before Christmas, dubbed Super Saturday, which is likely to have a dramatic impact on traffic on that day.   
  • New England retailer closing stores early for presidential debate

    The CEO of Jordan’s Furniture wants folks to watch the upcoming presidential debate, which is scheduled for Sept. 26 from 9 p.m. to 10:30 p.m. EST.  
  • Macomb Mall Shops sold

    Mid-America Real Estate Corp. announced it had brokered the sale of the Macomb Mall Shops in Roseville, Michigan, for $3.6 million.   Lormax Stern Development Company of Bloomfield Hills, Michigan, was the seller. The purchaser was an unnamed private developer.   The 8,074-sq.-ft. center, located at the northwest corner of Gratiot Avenue and Masonic Boulevard in Roseville, houses AT&T, Chipotle, and Potbelly’s.
  • Eataly entering new market

    Eataly is taking its Italian food marketplace format to Canada.   The company announced plans to open its first Canadian location in early 2019, as an anchor tenant of the newly renovated Manulife Centre in Toronto.   Eataly, which combines food markets, restaurants, and eateries, will span three stories for a total space of 50,000 sq. ft.  
  • Toys 'R' Us’ ongoing turnaround plans include more stores

    Fun. And smaller stores.   Both are part of Toys “R” Us’ plan to revive itself, Bloomberg reported.  
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