Marketing Tactics

For its 80th annual holiday window display, Lord & Taylor transformed the Fifth Avenue windows of its Manhattan flagship into a whimsical journey—seen through the lens of enchanted snow globes.

A food hall helmed by James Beard award-winning TV chef Andrew Zimmern is on tap for The Dayton’s Project, the mixed-use makeover of the Dayton’s department store building in downtown Minneapolis.

E-commerce activity spiked late last week and into the weekend as consumers were likely motivated by Free Shipping Friday and other promotional offers from retailers, according to the Holiday Retail Index by Verizon.

Starbucks has reaffirmed its long-term commitment to the economic recovery of Puerto Rico.

Times Square has gotten a little sweeter.

Another report indicates that retailers are in for one of their best holidays in years.

Asics America Corp. opened a flagship that, for the first time in the U.S., is home to both its brands: Asics and the lesser-known Asicstiger.