Walmart partnership with Major League Soccer offers merch, curated hubWalmart is deepening its involvement in the world’s most popular sport. American Eagle teams with Sydney Sweeney for interactive fall campaignAmerican Eagle is partnering with a rising Gen Z celebrity and influencer to promote its fall jeans collection. Chipotle teams with Snapchat on augmented reality guacamole promotion Chipotle Mexican Grill is integrating real avocados into a new campaign featuring Snapchat augmented reality filters. Panda Express debuts Fortnite, Roblox cutscenes ahead of fan-favorite menu item return A leading Asian quick-serve chain is launching activations in two popular Gen Z-focused online games to celebrate the return of a favorite menu item. ICSC: Consumers heading to stores for back-to-school shopping Shoppers started back-to-school shopping early this year in search of deals to help offset higher costs. Survey: Consumers looking for more discounts, buying fewer non-essentials to save money Looming tariffs that are expected to impact the prices of daily essentials have consumers less confident in their finances than they were at the start of the year. Latest Vineyard Vines musical collaboration features Zac Brown Band A coastal-themed apparel brand’s latest themed special assortment ties in with a popular Southern rock performer. Amazon Prime Day – deals, devices and dollars The four-day version of Amazon Prime Day was a hit, and the results offer some important indicators about the state of digital commerce. RaceTrac franchisor RaceWay debuts new loyalty program An operator of more than 240 franchised RaceTrac convenience/fuel store stores is introducing its first-ever customer loyalty offering. Pacvue: Amazon has success with four-day Prime Day A number of key performance metrics confirm that Amazon made a good business decision in extending Prime Day’s duration this year. First Previous 27 28 29 30 31 Next Last